B2B Marketing Strategist

Houston, TX (Unknown)

$64K/yr – $206K/yrMid Level, Senior Level3+ years expFull time

Posted 5 months ago

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Job Description

Responsibilities

  • Participate in the design and manage integrated B2B marketing campaigns from planning through execution, aligning brand and demand objectives.
  • Translate business priorities into messaging frameworks, content roadmaps, and campaign plays that resonate with enterprise buyers.
  • Partner with product marketing, sales, and operations to ensure go-to-market alignment and measurable impact.
  • Build and evolve content strategies that support the buyer journey—from awareness through purchase and renewal/up-sell.
  • Ensure messaging is consistent, differentiated, and scalable across regions and business units.
  • Collaborate with creative teams, agencies, and subject matter experts to deliver impactful assets.
  • Leverage marketing automation, CRM, and analytics tools to deploy, track, and optimize campaigns.
  • Partner with operations teams to define KPIs, pipeline influence, and reporting frameworks.

Requirements

  • 3+ years of experience in B2B marketing, integrated campaigns, or demand generation (enterprise or technology background preferred).
  • 1+ years of experience with content strategy, buyer journeys, and campaign orchestration.
  • 1+ years of experience with marketing automation, CRM, and analytics platforms (e.g., Marketo, HubSpot, Salesforce, Eloqua, Demandbase, 6sense).

Preferred

  • Excellent project management and cross-functional collaboration skills.
  • Strong analytical mindset with ability to interpret data and tie marketing activity to pipeline and revenue impact.
  • Exceptional written and verbal communication skills.

Benefits

  • Medical, Dental, Vision; Life; Long-term disability coverage; 401(k) plan; bonus opportunities; paid holidays; and paid time off.
Accenture logo

Accenture

3.8 Glassdoor

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent and innovation-led company serving clients in more than 120 countries. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.This LinkedIn company page is moderated. When engaging with Accenture, we encourage everyone to:- Use common courtesy and be respectful of others.- Create your own original content and avoid content that you know to be fraudulent.- Never repost someone else's copyrighted work, unless you have permission.- Never post personal, identifying, or confidential information.We reserve the right to delete comments or posts we deem to be:- Profane, obscene, inappropriate, offensive, abusive material.- Spam, repeated comments and commercial messages and personal advertisements.- Discriminatory or that contain hateful speech of any kind regarding age, gender, race, religion, nationality, sexual orientation, gender identity or disability.- Threats; personal attacks; abusive, defamatory, derogatory, or inflammatory language; or stalking or harassment of any individual, entity or organization.- False, inaccurate, libelous, or otherwise misleading in any way.

Founded in 1991
Dublin 2, County Dublin, IRL
648K employees (14,603 in marketing)
77% recommend to a friend
80% CEO approval

Traffic Signals

Monthly Visitors
12.1M
Monthly Google Ads Budget
$53.3K
Traffic Source Mix
Search
21.8%
Direct
64.3%
Referral
9.6%
Social
3%
Paid
1.1%

Headcount Trend

Current headcount: ~648.4K

Marketing Team

Marketing Team Size
8,724 (1% of company)
Median Career Experience
19 years
Median Tenure
7.6 years
Marketing Roles Posted (Last 30 Days)
21

Funding

Total Funding
$6M
Last Raise
$6M
Grant, 7 years ago

Funding History

  • Oct 2018
    Grant • $6M

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