B Braun PA Intern -Brand Management

Bethlehem, PA (On-site)

$18/hr – $23/hrIntern/New GradInternship

Posted 4 months ago

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Job Summary

Support a department-based internship program that combines a fixed project with mentorship to gain life sciences industry experience and deliver market/competitor insights along with sales enablement materials.

  • Own a department-specific project from research to presentation.
  • Must-have: analytical, organized; interest in branding/marketing.
  • Standout: mentorship and cross-functional collaboration with sales and product teams.

Job Description

Responsibilities

  • B. Braun's Internship Program is designed to provide College and University enrolled or recently graduated students with a meaningful experience within the Life Sciences industry.
  • The students are given an opportunity to gain a valuable corporate or operations learning experience through a finite project determined by each department.
  • Projects vary for each intern assignment depending on the needs of the department and each will provide the intern with both a meaningful and relevant work experience.
  • Internships are a minimum of a ten-to-twelve-week commitment.
  • A mentor will be assigned to each intern to help guide them through their experience.
  • Research competitors' product offerings, pricing, and marketing strategies
  • Categorize competitors into 2-3 groups based on trends and or similar missions
  • Identify differences compared to CAPS/ B. Braun and highlight opportunities where CAPS can stand out in the market
  • Collaborate with sales to understand the resource gaps and tools necessary to support customers
  • Develop a central location where sales representatives can access and/or request materials to support their conversations
  • Identify existing materials and work with marketing operations to develop the new materials necessary to fill the gaps
  • Present findings in a detailed report or presentation
  • Interns will be asked to conduct a presentation to their department outlining their internship experience.
  • The job function listed is not exhaustive and shall also include any responsibilities as assigned by the Supervisor from time to time.

Requirements

  • Knowledge: Interest in brand management, Analytical, collaborative, resourceful, project management, and strong organization and communication skills.
  • Branding, Marketing and/or Business degree (or similar)

Benefits

  • B. Braun offers an excellent benefits package, which includes healthcare, a 401(k) plan, and tuition reimbursement.
B. Braun Medical Inc. (US) logo

B. Braun Medical Inc. (US)

B. Braun Medical Inc., a leader in infusion therapy and pain management, develops, manufactures, and markets innovative medical products and services to the healthcare industry. Other key product areas include nutrition, pharmacy admixture and dialysis. The company is committed to eliminating preventable treatment errors and enhancing patient, clinician and environmental safety. B. Braun Medical is headquartered in Bethlehem, PA and is part of the B. Braun Group of Companies in the U.S., which includes B. Braun Interventional Systems, Aesculap® and CAPS®.Globally, the B. Braun Group of Companies employs more than 64,000 employees in 64 countries. Guided by its Sharing Expertise® philosophy, B. Braun continuously exchanges knowledge with customers, partners and clinicians to address the critical issues of improving care and lowering costs. To learn more about B. Braun Medical, visit bbraunusa.com.

Bethlehem, Pennsylvania, USA
7.6K employees (249 in marketing)

Traffic Signals

Monthly Visitors
67.1K
Monthly Google Ads Budget
$2.9K
Traffic Source Mix
Search
56.8%
Direct
34.6%
Referral
6.3%
Social
1.4%
Paid
0.9%

Headcount Trend

Current headcount: ~7.6K

Marketing Team

Marketing Team Size
203 (3% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$25K
Last Raise
$25K
Debt Financing, 5 years ago

Funding History

  • Oct 2020
    Debt Financing • $25K

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