Elements of Launch Intensive
Worthy Marketing Group
New York, USA (Remote)
$44K/yr - $56K/yr (Est.)AgencyInternshipIntern/new grad
14 hrs ago
AVP, Senior Manager, Integrated Marketing
Dallas, TX (On-site)
Salary Not AvailableSenior Level5+ years expFull time
Posted 4 months ago
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Job Summary
Drive and manage integrated marketing plans and team leadership for a fintech/transportation product line, aligning brand and messaging across channels.
- Own development and execution of marketing plans and materials for multiple offerings
- Must-have: 5+ years in marketing with B2B/B2C experience and people management
- Standout: Knowledge of payments/fintech or data services domain
Job Description
Responsibilities
- Develops and implements long and short-term integrated marketing and media plans for product offerings, ensuring uniformity in company brand, voice and messaging.
- Leads a team of Marketing specialists. Manages team members within the department and is responsible for hiring, coaching, performance management and development.
- Communicates to broader internal audiences on upcoming marketing and communication initiatives that support business line growth.
- Conceptualizes and oversees the development of marketing and sales materials such as web content, print and digital, social media/blog, print collateral, presentations, email and direct mail campaigns and video.
- Oversees company and executive leadershipâs participation in events related to the assigned business line, including sponsorships, tradeshows and/or seminars.
- Measures marketing programs on an ongoing basis, providing executive-level reporting on campaign results.
- Stays abreast of customer and competitive insights in the transportation (trucking), payments and data industries to best serve the objectives of the company and adapts plans accordingly.
- Partners with the Risk Management/Legal/Compliance team to ensure the companyâs compliance and vendor management requirements and standards are achieved.
- Performs other duties and special projects assigned according to the needs of the organization.
Requirements
- Bachelor's Degree in Marketing, Communications or related field required.
- 5 years professional experience in marketing, with responsibility for development and execution (B2B and B2C).
- 2-3 years in people management function
- Experience in a payments/financial/fintech/data services preferred.
- Existing knowledge in the trucking/freight or payments/data industries. Ideal if supporting brokerages.
- Agency management experience is preferred as we have an in-house and distributive model
Preferred
- Agency management experience is preferred as we have an in-house and distributive model
- Ideal if supporting brokerages.
Benefits
- Medical, Dental, Vision, Paid Time Off, 401k and much more.
Triumph Financial
Winning looks different for everyone. No matter how you define âSuccessâ, you would be able to achieve your career goals in life - the way you want it to be. We offers an exclusive programme invested in developing a new generation of highly driven Life Planners, by providing best-in-class support and an environment that cultivates a spirit of collaboration, professionalism and wellbeing. Empowering you to start a rewarding career regardless your current life stage.
Founded in 2015
Tanjung Tokong, Penang, MYS
3 employees (1 in marketing)
Traffic Signals
Monthly Visitors
1.9B
Monthly Google Ads Budget
$2.1M
Traffic Source Mix
Search
29.1%
Direct
67.3%
Referral
2.9%
Social
0.2%
Paid
0.3%
Headcount Trend
Current headcount: ~3
Marketing Team
Marketing Team Size
1 (33% of company)
