Responsibilities

• Marketing Strategy Development : Lead the development, coordination, and delivery of integrated marketing and communications plans for each strategic partner
• Coordination and Communication : Facilitate effective communication between LPL and partner marketing teams to ensure alignment on goals, messaging, and execution
• Integration of Marketing Efforts : Oversee the customization of LPL marketing initiatives for each enterprise partner, ensuring that content, messaging, timing, and approval workflows are appropriately adapted for each client’s unique requirements
• Project Management : Oversee joint marketing projects from inception to completion, ensuring timely delivery and budget adherence.
• Stakeholder Management : Build and sustain trusted, senior-level relationships with key stakeholders at partner organizations, including VP- and Director-level contacts across marketing, product, relationship management, and project management functions.
• Operating Model : Develop and maintain a partnership operating model, including clear RACI frameworks, communication cadences, and escalation pathways that enable consistent, high-quality support at scale.
• Reporting & Planning : Deliver regular performance reports and insights on joint marketing efforts to inform decision-making and strategy refinement.
• Problem Solving : Proactively address challenges or conflicts between teams, identifying solutions that support shared success.
• Competitive Analysis : Conduct market and competitor research to identify opportunities, threats, and strategic positioning insights.
• Product and Service Updates : Manage the partner communications change management process — partnering with internal Product Marketing, Corp Comms, Digital Marketing, and Client Success teams to ensure enterprise partners are proactively informed of upcoming product, technology, and operational changes affecting their advisors.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 5-8 years of experience in B2B marketing, strategic partnerships, or related roles.
• 5+ years’ experience working in or closely within client-facing environments, including presenting to and influencing senior stakeholders (VP-level and above).
• 3+ years’ experience with AI tools and platforms, with a credible perspective on how AI can be applied to marketing workflows; ability to advocate for and lead AI adoption within a team.
• Executive presence. You are polished, prepared, and confident presenting to senior leaders — and you can hold your own in a room with Prudential and Equitable home office executives.
• Agency speed. You have a bias toward action, a strong sense of urgency, and you deliver — without sacrificing quality.
• Strategic ambition backed by executional range. You can think in annual plans and also write the brief, review the email copy, and pull the performance report.
• AI curiosity and credibility. You’ve gone beyond dabbling — you use AI tools meaningfully in your work and can speak to their application with authority.
• Collaborative tenacity. You thrive in a matrixed environment, build strong relationships across teams, and know how to get things done through influence.
• Growth mindset. You see this role as a platform — a chance to own something, build on a strong foundation, and grow your career within a team and an institution that are both expanding.

Preferred

• MBA or equivalent advanced degree
• Experience working at a marketing agency, with the sense of urgency, client service orientation, and pace that comes with it.
• Background in financial services, wealth management, or a similarly regulated industry is strongly preferred

Benefits

• 401K matching
• health benefits
• employee stock options
• paid time off
• volunteer time off