Responsibilities

• Writing engaging and accurate product descriptions for A&F, kids, baby/ toddler, and YPB
• Maintaining consistent copy structure and voice across all product categories and brands
• Ensuring legal compliance of product claims across all product descriptions
• Working closely with site merch to ensure a consistent, seamless customer experience
• Brainstorming unique, ownable product names for OPM (on-product marketing)
• Writing editorial/ romanticized language to define collections and key items on-product
• Closely collaborating with design to execute hangtags and OPM
• Owning the color naming process for all brands in collaboration with the studio team
• Staying on top of fashion trends and language, including competitor product naming
• Helping communicate key OPM moments through to seasonal campaign concepting

Requirements

• All A&F copywriters must possess near-perfect editing and grammar skills and be able to write short, smart, snappy copy that has a clear point of view and a recognizable voice
• Bachelor's degree, preferably in English, Creative Writing or Advertising/ Copywriting, or related experience
• A relentless passion for fashion and working knowledge of product terminology
• 1+ years of copywriting experience, preferably in the retail/ product copy space
• A portfolio showcasing your technical writing ability, relentless attention to detail, and grammar proficiency - please include any samples of creative writing if it helps convey your editorial copywriting/ product naming skills
• Basic knowledge of marketing principles
• Strong written/ verbal communication & exceptional editing skills
• Seamless ability to operate autonomously with strong time management skills and a self-starter mindset
• Ability to multitask and meet tight deadlines in a fast-paced, ever-changing environment
• Open to constructive criticism in collaborative environments and can quickly action upon

Preferred

• Experience with Mural and PIM helpful but not required
• A portfolio showcasing your technical writing ability, relentless attention to detail, and grammar proficiency - please include any samples of creative writing if it helps convey your editorial copywriting/ product naming skills
• Open to constructive criticism in collaborative environments and can quickly action upon

Benefits

• Incentive bonus program
• 401(K) savings plan with company match
• Annual companywide review process
• Flexible spending accounts
• Medical, dental, and vision insurance
• Life and disability insurance
• Associate assistance program
• Paid parental and adoption leave
• Access to fertility and adoption benefits through Carrot
• Access to mental health and wellness app, Headspace