Responsibilities

• Leading paid digital media strategy across multiple accounts
• Translating performance data into clear, actionable insights for clients
• Strengthening the connection between media strategy and analytics
• Championing innovation through testing new platforms, tools, and tactics
• Building trust with clients through clarity, confidence, and thoughtful recommendations
• Mentoring junior team members and contributing to a collaborative team environment
• Lead the planning and execution of integrated paid digital media campaigns
• Translating client goals into smart, performance-driven media strategies
• Collaborate closely with analytics, creative, and account teams
• Remain hands-on in platform, overseeing campaign setup, optimization, and reporting

Requirements

• Ability to commute to our Boston office 2x/week (Tuesday and Wednesday).
• Bachelor’s degree (or equivalent experience)
• 8–10+ years of hands-on paid digital media experience within an agency environment
• Direct experience planning, buying, optimizing, and reporting on paid digital campaigns
• Expert command of ad-serving platforms such as Google Campaign Manager (DCM) or similar tools
• Advanced skills in Excel and PowerPoint; comfortable analyzing data and building presentations
• Excellent communication, organization, and time-management skills
• A collaborative mindset, with experience contributing to team success and a willingness to mentor, share knowledge, and grow from feedback
• A natural curiosity about the evolving digital landscape and enthusiasm for testing new platforms, technologies, and approaches
• Familiarity with media research tools (e.g., Kantar, Comscore, Nielsen, Resonate) is a plus

Preferred

• Familiarity with media research tools is a plus
• Experience mentoring team members is a plus

Benefits

a comprehensive benefits package and a collaborative, supportive culture focused on delivering breakthrough ideas for our clients.