Associate Measurement Lead, Media

USA (Remote)

$61K/yr – $65K/yrMid Level1+ years expFull time

Posted 3 months ago

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Job Summary

Drive brand lift studies on Reddit from kickoff to insights, with data-driven recommendations and cross-functional collaboration.

  • Own end-to-end brand lift studies and reporting.
  • Must-have: 1+ years in advertising research / measurement with experimental knowledge.
  • Standout: Client-facing track record and ability to translate data into action.

Job Description

Responsibilities

  • Execute brand lift studies from start to finish on the Reddit platform.
  • Day-to-day tasks include leading kick-off calls, setting up new studies, designing surveys, analyzing data, writing final reports, and presenting results to internal and external teams.
  • Develop actionable recommendations that are clearly tied to data and research objectives.
  • Perform quality checks to ensure accuracy.
  • Adhere to project timelines and deliver high quality work through collaboration with sales and ad measurement teams.
  • Exhibit critical thinking to drive process improvements and address issues proactively.
  • Build understanding of media platform capabilities and advertiser vertical expertise.

Requirements

  • 1+ years of advertising research / measurement experience with knowledge of experimentation and basic familiarity with the underlying statistical methods.
  • 1+ years of experience in client-facing roles and a track record of success in client interactions, preferably in digital ad research, digital ad tech, at a research supplier, a media owner, brand, or agency partner.
  • Basic understanding of digital advertising principles and practices.
  • Exceptional written and oral communication skills – you’re articulate and engaging, a data-driven storyteller that’s passionate about measurement to inspire and drive action using logical reasoning.
  • Strong detail-orientation, process and time management skills, and capable of prioritizing and delivering against multiple/competing deadlines and collaborate cross-functionally; prior project management experience preferred.
  • Natural curiosity, can-do attitude, and ability to take initiative.
  • Undergraduate degree with coursework in marketing, business administration, economics, statistics, math, social sciences, or a related field.
  • Proficient computer skills in Microsoft office and Google Suite tools. Experience with Salesforce preferred and an ability to master other business tools as needed (e.g., data management / cross tab and other proprietary tools).

Preferred

  • Salesforce preferred
  • prior project management experience preferred
  • cross-functional collaboration experience

Benefits

  • Medical plans with comprehensive, affordable coverage for a range of health services
  • Health Savings Account/FSA
  • Dental, Vision and benefits to cover unique healthcare needs
  • Wellness Program
  • 401k with match
  • Tuition Reimbursement, Commuter benefits
  • Unlimited PTO
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Kantar

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Kantar is the world’s leading AI-native marketing data and analytics business and an indispensable brand partner to the world’s top companies. We combine the most meaningful attitudinal and behavioural data with deep expertise and advanced analytics to uncover how people think and act. We help clients understand what has happened and why, and how to shape the marketing strategies that shape their future.

Founded in 2009
London, England, GBR
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