Associate Marketing Manager

Boston, MA (Hybrid)

$73K/yr – $114K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end marketing initiatives across paid and organic channels, coordinating with channel owners to acquire customers and optimize performance.

  • Own end-to-end marketing programs across paid and organic channels.
  • Must-have: 3+ years in ecommerce/retail marketing with cross-functional project experience.
  • Standout: strong analytics and data-driven decision making with tools like Google Analytics.

Job Description

Responsibilities

  • Lead development of marketing initiatives 'end to end' within paid and organic channels that drive goals & key performance indicators
  • Collaborate with channel owners (Print, Affiliate, Site, Email, etc.) to drive customer acquisition and retention, continuously optimizing and seeking improvements for all channels
  • Work closely with category managers to build out marketing plans based on category expansion plans, product development, and annual goals
  • Partner with consumer insights team to develop and execute consumer research plans to build our consumer-first strategies based on insights
  • Work with internal creative teams to develop assets from concepts through execution across a broad range of tactics

Requirements

  • Minimum 3+ years of marketing experience, preferably in ecommerce or retail
  • Demonstrated ability to manage cross-functional projects and processes with multiple stakeholders
  • Customer-first mindset and passion for delivering the best end-to-end experience
  • Must have attention to detail and possess critical thinking skills
  • Strong verbal and written communication skills, project management skills and client-facing experience preferred
  • Comfortable in a fast paced, self-starter environment
  • Experience with paid media and owned channel execution (site, email)
  • Experience with analytics platforms like Google Analytics and Tableau
  • Intermediate experience with Microsoft Excel
  • Strong analytical and communication skills (written and verbal)

    Benefits

    • medical/Rx, vision, dental, life, disability, hospital indemnity, critical illness, and accident
    • parental leave, family services benefits, backup dependent care, flexible spending accounts, telemedicine, pet adoption reimbursement, employee assistance program, and many discounts including 10% off pet insurance and 20% off at Chewy.com
    • Exempt salary team members have unlimited PTO, subject to manager approval. Team members will receive six paid holidays per year. Team members may be eligible for paid sick and family leave in compliance with applicable state and local regulations.
    Chewy logo

    Chewy

    At Chewy, our mission is to be the most trusted and convenient destination for pet parents and partners, everywhere. We view pets and pet parents as family and are obsessed with meeting their needs and exceeding customer expectations through every interaction. Behind the scenes, our talented teams are made up of innovators, delighters, big-thinkers and of course, passionate pet people—creating a place where you'll be empowered to build, grow and unleash your fullest potential.We don’t just stand by our company mission—we’re obsessed with it. We seek to be the most trusted and convenient destination for pet parents and partners, everywhere. And we’re constantly finding new ways to do just that.At Chewy, we understand pet parenthood is full of joyful highs and anxious lows. That’s why we’re here, standing alongside pet parents, providing everything their pets need for a happy, healthy life. We’re a leading online source for pet products, supplies, and prescriptions. We offer a broad selection of high-quality products and services at competitive prices with an exceptional level of customer care and a personal touch.Since launching in 2011, we’ve combined the personalized service of your neighborhood pet store with the convenience and speed of e-commerce. We pride ourselves on being the only brand available 24/7/365 to support pet parents throughout their journey.We have a rich history of being recognized for our deep care and personalization while going above and beyond for our customers and their pets.We view pets and their people as more than just customers and look forward to meeting their needs and exceeding expectations through every interaction. With Chewy, no one pet-parents alone.

    Founded in 2011
    Fort Lauderdale, Florida, USA
    13K employees (725 in marketing)

    Traffic Signals

    Monthly Visitors
    43.7M
    Monthly Google Ads Budget
    $3.2M
    Traffic Source Mix
    Search
    27.5%
    Direct
    65.7%
    Referral
    4.1%
    Social
    1.6%
    Paid
    0.9%

    Headcount Trend

    Current headcount: ~13.1K

    Marketing Team

    Marketing Team Size
    508 (4% of company)
    Median Career Experience
    13 years
    Median Tenure
    4.1 years
    Marketing Roles Posted (Last 30 Days)
    3

    Funding

    Total Funding
    $951M
    Last Raise
    $500M
    Post IPO Secondary, 1 years ago

    Funding History

    • Sep 2024
      Post IPO Secondary • $500M
    • Apr 2017
      Series F • $125M
    • Feb 2017
      Debt Financing • $90M

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