Associate Manager, Partnerships Marketing (Disney Entertainment Television)

Glendale, CA (Unknown)

$87K/yr – $117K/yrMid Level3+ years exp

Posted 13 days ago

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Job Summary

Own partner relationship management and growth strategy, lead cross-functional campaign execution, and drive scalable co-marketing initiatives across global markets.

  • Primary day-to-day partner contact aligning programming priorities and promotions.
  • End-to-end campaign execution, performance reporting, and stakeholder collaboration.

Job Description

Responsibilities

  • Partner Relationship Management & Growth Strategy
  • Serve as the primary day-to-day contact for partners, building collaborative relationships that drive mutual business objectives and align with broader team and company goals.
  • Support partner communications for Disney+, Hulu, ESPN DTC, and Disney Bundles, ensuring alignment on programming priorities, campaign strategies, and promotional opportunities.
  • Identify and develop scalable co-marketing initiatives designed to support subscriber acquisition, engagement, and retention.
  • Cross-Functional Collaboration
  • Partner closely with internal stakeholders including Brand Marketing, Title Marketing, Creative, Legal, Programming, Product Marketing, International Regional Marketing teams, etc. to coordinate campaign assets and approvals and ensure alignment on timelines.
  • Work collaboratively and support colleagues by contributing ideas and sharing best practices/key learnings, including with stakeholders internationally.
  • Support operational efficiencies by identifying process improvement opportunities and partnering with cross-functional teams to implement solutions.
  • Operations
  • Support end-to-end execution of marketing campaigns tied to key content tentpoles and brand campaigns.

Requirements

  • 3+ years of experience in marketing or partnerships within a subscription-based or direct-to-consumer business — preferably in media, streaming, or consumer technology.
  • Agency experience supporting similar clients is also valued
  • Experience supporting international markets or collaborating with global stakeholders is a plus.
  • Strong understanding of the Streaming and CTV landscape
  • Proven experience:
  • Developing strategies and executing cross-channel marketing campaigns end-to-end.
  • Working autonomously, multi-tasking, and leading several projects within a matrixed organization with numerous stakeholders.
  • Collaborating effectively with internal and external partners at all levels, including cross-functional teams and senior stakeholders.
  • Critically thinking and problem solving with minimal direction.
  • Fostering relationships rapidly to amplify business opportunities and achieve business objectives.

Preferred

  • Experience supporting international markets or collaborating with global stakeholders is a plus.
The Walt Disney Studios logo

The Walt Disney Studios

For 100 years, The Walt Disney Studios has been the foundation on which The Walt Disney Company was built. Today it brings quality movies, episodic storytelling, and stage plays to consumers throughout the world. The Walt Disney Studios encompasses a collection of respected film studios, including Disney, Walt Disney Animation Studios, Pixar Animation Studios, Lucasfilm, Marvel Studios, Searchlight Pictures, and 20th Century Studios. It is also home to Disney Theatrical Group, producer of world-class stage shows, as well as Disney Music Group.

Burbank, California, USA
2.6K employees (859 in marketing)

Traffic Signals

Monthly Visitors
2.2M
Monthly Google Ads Budget
$45.1K
Traffic Source Mix
Search
31.2%
Direct
46%
Referral
13.5%
Social
8.2%
Paid
0.8%

Headcount Trend

Current headcount: ~2.6K

Marketing Team

Marketing Team Size
525 (20% of company)
Median Career Experience
14 years
Median Tenure
7.4 years
Marketing Roles Posted (Last 30 Days)
7

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