Responsibilities

• Contribute to driving marketing efforts across entertainment titles, including implementing strategy, managing campaigns, and gathering results – all with the goal of building brand equity, driving consumer engagement and viewership of content.
• Serve as funnel of information, proactively ascertaining information for each title, gathering all needed marketing elements, understanding the day-to-day production needs, show creative, and overall voice of the consumer, especially in context to culture.
• Collaborate and ideate with key teams (media, social, sales, programming, publicity, production, internal creative, agencies) to help the creation of innovative, impactful multiplatform campaigns that deliver on audience targets and overall goals.
• Act as a point of contact with external agencies and partners, leading communication while building relationships, providing strategic/creative feedback and managing approvals
• Maintain project tracking for multiple workstreams and deliverables to meet deadlines

Requirements

• Bachelor’s Degree
• 2+ years marketing experience (preferably in the entertainment/media industry) – includes experience in strategy development, campaign execution/management, or social/digital platform fundamentals
• Willingness to work overtime, atypical hours and on some weekends with short notice (small amount of travel involved)
• This position currently has a hybrid schedule, which requires contributing from the office a minimum of four days per week

Nice to Have

• Masterful in deck building (PowerPoint, Keynote, etc.) with flawless visual storytelling, strong attention to detail, and data visualization skills to powerfully bring ideas and insights to life
• Excellent critical thinking, business writing, collaboration and positive interpersonal skills
• Confident, driven self-starter, with a dedication to excellence and maintaining a positive work environment
• Passion for television, entertainment and consumer marketing - this role requires a connection and/or understanding of cultural trends and consumer mindsets, someone excited by creative innovation
• Comfortable working in a fast paced, high volume, ever-changing environment
• Cross-functional thinker who can collaborate with internal teams across every phase of a campaign
• Strong project management and organizational skills
• Strategic thinker and creative problem-solver
• An enthusiastic team player that takes accountability and ownership of all work they manage and produce.

Benefits

• This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks.