Senior Manager, Programmatic
Real Chemistry
Chicago, IL (Remote)
$80K/yr - $95K/yrAgencyFull-timeSenior level4+ years exp.
2 days ago
Associate Director, Programmatic Advertising
El Segundo, CA (Hybrid)
$125K/yr – $135K/yrManagerFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own programmatic media leadership spanning strategy, operations and team development to hit client reach and frequency goals through data driven targeting and cross‑functional collaboration.
- Lead data driven targeting and measurement with Clients, marketplace partners, and Canvas teams.
- Mentor the programmatic team, remove roadblocks, and raise proficiency across the landscape.
- Collaborate with direct investment and platform partners to optimize campaign management and innovation.
Job Description
Responsibilities
- Co-develop strategies with Clients and Business leads to leverage programmatic media.
- Maintain knowledge of sourcing, cultivation and evaluation of talent for programmatic management.
- Collaborate with Clients, marketplace and Canvas teams on data-driven targeting and measurement; participate in partner evaluation with data leads.
- Work with platform partners to promote innovation, efficient operation and improve team proficiency.
- Contribute to business development with integrated data-driven media strategies.
- Serve as mentor to the programmatic team, guiding on business challenges and removing barriers.
- Educate internal and external teams on the programmatic landscape.
- Support programmatic team collaboration with Clients and other Canvas teams in planning commitments.
- Continuously educate team on the holistic media landscape and current marketplace developments.
- Work with direct investment teams to align integrated approaches with reach and frequency objectives.
Canvas Worldwide
Named one of AdAge's 2024 Best Places to Work, Canvas Worldwide is an independent media agency that provides ingenious solutions for brands looking to challenge the status quo. And as a mission-based agency, our rallying cry, "Challenge the Comfortable," is our team philosophy to push outside our comfort zones to solve problems in new ways – because there can be no greatness without enduring a bit of discomfort. Canvas was created to embrace the rapid pace of change in the industry with the belief that future viability means reimagining what's possible. This fresh, strategic approach to media marketing services has produced an environment in which it’s possible to fearlessly try the unusual. Under the “Challenge the Comfortable” banner, the Canvas team dedicates itself to getting outside of our comfort zones and resisting the conventional. Launched in 2015, we are dual-headquartered in Los Angeles and New York, with regional offices in Chicago, Dallas, Denver and Atlanta. Canvas Worldwide services clients such as Hyundai, Kia, Genesis, Starz, MGM Studios, McDonald's, Dolby Laboratories, Zillow, and more.
Traffic Signals
Monthly Visitors
4.2K
Traffic Source Mix
Search
30%
Direct
53.4%
Referral
6.5%
Social
8.7%
Paid
1.2%
Headcount Trend
Current headcount: ~581
Marketing Team
Marketing Team Size
130 (22% of company)
Median Career Experience
9 years
Median Tenure
3.6 years
Marketing Roles Posted (Last 30 Days)
6
People
Marketing Leadership
Alex Witkowski
SVP, Brand Strategy - Genesis
At the company for 4 years 9 months
Jason Croddy
SVP Group Director of Hyundai Brand Strategy
At the company for 10 years 8 months
Connie Chiu
VP, Media Brand Strategy
At the company for 7 years 7 months
Nathan Pierre Valencia
Associate Director, Brand Strategy
At the company for 2 years 1 month
