Responsibilities

• Main point of contact for day to day clients; client relationship building and fostering of the relations is at the core of this position
• Develop the overarching paid social media strategies
• Oversee strategic execution, optimization, and billing for designated team.
• Work across Meta, TikTok, Snapchat, Reddit, X, Pinterest and other emerging social media platforms to oversee the design, build, and manage campaigns.
• Gauge team objectives, challenges and needs by performing regular assessments.
• Maintain a comprehensive understanding of client’s social media budgets and program elements – can easily answer questions pertaining to status of account (stage of plan, buys, current workflows, and client billings).
• Apply solid understanding of audience profiling techniques, social media consumption habits, and competitive analysis.
• Keep current on emerging paid social media trends and provide POVs to internal teams and client
• Mentor and develop team resources, creating an inspiring and positive environment for clients and all internal team members.
• Collaborate with various integrated departments (Account, Project Management, Strategy, Investment, Analytics, Creative)

Requirements

• Bachelor's degree in Marketing, Advertising, Communications or equivalent field of study.
• Strong ad tech marketing knowledge and proficiency is required.
• Extensive experience working with native social media ad platforms (Meta Ad Manager, TikTok, Snapchat, Reddit, etc)
• Master of quality assurance and detail oriented
• Excellent verbal and written communication skills; the ability to think on your feet, to be creative and talk knowledgeably about social media and its implications on today’s businesses.
• Proven track record of managing teams with internal and external stakeholders.
• Ability to move fast, be bold and thrive in a dynamic, quickly changing environment.
• Advanced skills in Excel (pivot tables and macros).
• Strong analytics, quantitative and problem-solving skills; ability to analyze raw data, draw conclusions, and develop actionable recommendations.

Benefits

• medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.