Associate Director, Paid Social

Chicago, IL (On-site)

$97K/yr – $156K/yrSenior Level7+ years expFull time

Posted 5 weeks ago

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Job Summary

Own paid social leadership for healthcare brands, aligning strategy, execution, and vendor relationships to hit client goals.

  • Own and coach a Paid Social team to plan, develop, and optimize campaigns across multiple brands.
  • Build strong vendor partnerships and translate platform changes into client guidance.
  • Staff, forecast revenue, and drive process improvements to scale performance.

Job Description

Responsibilities

  • The Paid Social Associate Director is responsible for leading a team of Paid Social specialists for a client or group of brands. In this role, the Associate Director will be responsible for overseeing the planning, development and management of paid social strategy and campaigns across assigned brands/clients. They will work closely with the media and platform activation teams to maintain campaign quality, and drive performance against client goals.
  • The Associate Director will be accountable for ensuring strong vendor partner relationships and communicating platform changes and best practices to clients. They will assist in staffing, revenue projections, Points-of-View, and process development

Requirements

  • 7 years biddable paid social media campaign management experience
  • Experience in managing a team
  • Healthcare industry knowledge a plus
  • Exhibits integrity and trust
  • Adherence to agency procedures and processes

Preferred

  • Meta Blueprint Certification desired

Benefits

  • benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
  • Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.
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Publicis Health Media

Publicis Health Media (PHM) is the market-leading media agency in the health category, providing unmatched DTC and HCP health, wellness and pharmaceutical expertise, innovation and unmatched clout.Our team of market makers works closely with an expansive set of consumer and HCP media partners, consistently identifying first-to-market opportunities that help our clients disrupt their categories and drive business growth. We believe that everyone deserves to have a positive healthcare experience. That healthcare marketing must go beyond the expected and the traditional. That we need to push the boundaries of media through data, content, commerce and creativity. Together we create powerful experiences that matter, driving better health outcomes for the people we serve.

Founded in 2012
Philadelphia, Pennsylvania, USA
800 employees (170 in marketing)

Traffic Signals

Monthly Visitors
3.3K
Monthly Google Ads Budget
$2
Traffic Source Mix
Search
31.1%
Direct
45.8%
Referral
7.3%
Social
14%
Paid
1.6%

Headcount Trend

Current headcount: ~800

Marketing Team

Marketing Team Size
168 (21% of company)
Median Career Experience
8.5 years
Median Tenure
4.9 years
Marketing Roles Posted (Last 30 Days)
43

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