サイネオス・ヘルス

Associate Director Media, Social

New York City, NY (Hybrid)

$110K/yr – $130K/yrSenior Level6+ years exp

Posted 5 weeks ago

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Job Summary

Own and scale social engine programs for marquee pharma clients, turning strategy into executable campaigns, SOPs, and KPI reporting while shaping POVs on trends and algorithm shifts.

  • Social Strategy & Campaign Ownership: lead end to end planning, optimization and client-ready KPI reporting for top accounts.
  • Team & Process Governance: mentor the social team, codify best practices in SOPs, and drive professional development.
  • Industry POVs & Market Insight: author frequent POVs and stay ahead on trend and algorithm updates to inform campaigns.

Job Description

  • Plan, present and own the success of social engine marketing programs across the largest clients at Syneos Health.
  • Lead, mentor and train members of the social team through a social professional development program
  • Develop and implement SOPs governing all aspects of best practice campaign development for the social department
  • Own all areas of campaign development and optimization, from keyword and copy creation to bid management and KPI reporting
  • Provide support to new business through industry analysis and social landscape estimation
  • Regularly author POVs to ensure the team is up to date on the latest social trends and engine algorithm updates
  • Demonstrate outstanding performance in market, exceeding client expectations and KPIs through class-leading social programs