Responsibilities

• Be a champion for the brands you manage and continually strive to find innovative solutions that build the brand
• Build sound strategic frameworks that ladder up to client business goals
• Provide excellent client service by being responsive, accountable and detail oriented
• Bringing your track record of data-centric thinking to every integrated client brief, which will outline creative and media requirements and objectives
• Own consumer insights and inspire tactical representations of strong, clear media strategies
• Identifying opportunities for cross-platform deals when appropriate
• Being the bridge between strong, conceptual thinking, and data-driven, analytical approaches to problem-solving
• Effectively motivate, lead, and train the team to maximize shared objectives
• Lead team utilization of Omni, in order to effectively leverage our people-based marketing platform to drive targeted audience activation, develop creative channel planning ideas, analyze digital content inventory, and contribute to the overall success of our marketing efforts.

Requirements

• Excellent Leadership and Management skills, with the ability to inspire and motivate a team.
• Strong Analytical and strategic thinking abilities, with the capability to derive actionable insights from Data.
• Exceptional Communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and build relationships with external partners.
• Proficiency in Media Planning and buying tools and platforms.
• Strong understanding of Project Management Methodologies and process improvement techniques.
• Understanding of financial operations, Budget Management, Strategic Planning, and media activation.
• Exceptional narrative skills, demonstrated ability to craft compelling stories that engage the audience, convey complex ideas clearly in order to effectively detail a strategy, problem, solution or Initiative.
• 5+ years of experience in media operations, preferably in an agency or media organization.
• Strong knowledge of media planning, buying, and optimization across various channels.
• Retail/eCommerce experience