Associate Director, Media Planning

Dallas, TX (On-site)

$70K/yr – $125K/yrSenior Level7+ years expFull time

Posted 4 weeks ago

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Job Summary

Lead cross-channel media strategies for complex client portfolios, turning data into growth while mentoring planning teams and aligning with analytics, activation, and creative partners.

  • Growth/Workstreams: Own multi-channel media planning and performance optimization to meet client objectives.
  • Leadership/People: Mentor planning teams, coach talent, and foster a culture of accountability and collaboration.
  • Partnerships/Impact: Elevate client relationships as a trusted advisor and drive new opportunities through strategic, data-driven storytelling.

Job Description

Lead cross-channel media strategies for complex client portfolios, turning data into growth while mentoring planning teams and aligning with analytics, activation, and creative partners.

  • Growth/Workstreams: Own multi-channel media planning and performance optimization to meet client objectives.
  • Leadership/People: Mentor planning teams, coach talent, and foster a culture of accountability and collaboration.
  • Partnerships/Impact: Elevate client relationships as a trusted advisor and drive new opportunities through strategic, data-driven storytelling.
Hearts & Science logo

Hearts & Science

3.4 Glassdoor

Hearts & Science, an Omnicom Media Group agency, transforms data signals into meaningful connections between brands and consumers that drive exponential growth. Purpose-built for the world of personalized digital marketing and powered by the Omni marketing orchestration system, Hearts & Science draws on the vast expertise and resources of the OMG platform to deliver media solutions that enable brands to create and strengthen emotional connections with their consumers across all attention touchpoints, driving loyalty, share of mind and share of wallet. Launched in New York in 2016, Hearts & Science currently has 43 offices around the globe serving the world’s leading brands across a broad spectrum of categories - including automotive, biotech, beauty, CPG, entertainment, fashion, financial services, health & fitness, travel & hospitality, and telecom.

Founded in 2016
New York, NY, US
1.5K employees (426 in marketing)
56% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Visitors
20.4K
Traffic Source Mix
Search
40.3%
Direct
44.5%
Referral
8.2%
Social
5.3%
Paid
1.2%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
399 (28% of company)
Median Career Experience
10 years
Median Tenure
3.7 years
Marketing Roles Posted (Last 30 Days)
25

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