Associate Director, Marketing Rare Disease

Chicago, IL (Hybrid)

$170K/yr – $195K/yrSenior Level8+ years expFull time

Posted 2 months ago

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Job Summary

Drive integrated lifecycle strategy and priority-setting for a rare-disease therapy, with emphasis on evidence generation for label expansion and payer value.

  • Own lifecycle strategy and cross-functional alignment across Medical Affairs, Market Access and Regulatory.
  • Must-have: 8+ years in pharma commercial strategy with evidence generation experience.
  • Standout: Experience shaping Phase IV/RWE programs and KOL-informed lifecycle planning.

Job Description

Responsibilities

  • Support development of an integrated lifecycle strategy for a rare disease therapy , including new indications and additional evidence to broaden utility within current population
  • Lead market assessments and prioritization of new indications and evidence generation investments based on sound strategic and financial rationale.
  • Partner with Medical Affairs, Clinical, Regulatory, and Market Access around the design of potential Phase IV studies, RWE initiatives, and additional clinical studies to support label expansion; provide commercial perspective aligned with brand strategy to guide decision making
  • Partner with Market Access to strengthen the payer value proposition, ensuring evidence generation reinforces payer narratives and aligns with access strategy.
  • Partner with Medical Affairs to shape the KOL engagement strategy that informs evidence generation and lifecycle planning.
  • Synthesize insights from KOLs to guide strategic priorities and refine the integrated lifecycle strategy.
  • Ensure consistent pull ‑ through of brand messaging within current indication by partnering with peer to peer and omnichannel teams to align content, tone, and strategic intent
  • Support advisory boards and insight‑gathering activities to ensure brand strategy and messaging reflects real‑world clinical practice and emerging mindset.
  • Support development of strategic marketing plans to achieve business objectives, including participation in strategy development and messaging evolution for HCP and patient audiences.
  • Ensure timely understanding, measurement and evaluation of brand performance and work collaboratively withing the marketing team to modify tactical plans as needed.
  • Partner with Compliance, Regulatory, and Legal teams to ensure all patient communications meet Xeris and FDA/OPDP standards.
  • Manage project timelines, budgets, and deliverables to ensure high-quality execution and alignment with strategic priorities.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or related field required; MBA or advanced degree preferred.
  • 8+ years of progressive experience in pharmaceuticals or healthcare, with at least 4 years in commercial strategy or brand marketing roles.
  • Demonstrated track record of developing market assessments, marketing strategies and tactical plans.
  • Strong understanding of pharmaceutical advertising and promotion regulations.
  • Proven ability to manage multiple projects and external agencies in a fast-paced, matrixed environment.
  • Familiarity with market research, KPIs, and CRM systems like Veeva
  • Strong ability to derive actionable insights from multiple and complex sources
  • Demonstrated understanding of FDA regulations and guidance regarding advertising and promotion of prescription drug and biologic products.
  • Strong understanding of and hands-on experience in managing workflows through legal and regulatory promotional review process
  • Competencies : Analytical Thinking, Teamwork & Collaboration, Cross-Functional Skills, Problem Solving, Organizational skills, Adaptability, Written and Verbal Communications, Presentation skills Attention to Detail, Self-Starter
  • Working Conditions : Position may require periodic evening and weekend work, as necessary to fulfill obligations. Periodic overnight travel. Willing to travel approximately 15-20%, required for meetings, conferences, and patient engagement events. This is a hybrid role based in Xeris’ Chicago office and requires a minimum of three days per week on-site. On-site requirements may change at management’s discretion.

Benefits

  • This role will include eligibility for bonus and equity.
  • the total compensation package will also include additional elements such as multiple paid time off benefits, various health insurance options, retirement benefits and more.
Xeris Pharmaceuticals, Inc. logo

Xeris Pharmaceuticals, Inc.

3.7 Glassdoor

We're a growth-oriented biopharmaceutical company improving patient lives by developing and commercializing advanced products across a range of therapies.

Founded in 2005
Chicago, Illinois, USA
445 employees (21 in marketing)
69% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
7.9K
Traffic Source Mix
Search
37.1%
Direct
45.5%
Referral
7.1%
Social
8.8%
Paid
1.5%

Headcount Trend

Current headcount: ~445

Marketing Team

Marketing Team Size
19 (4% of company)
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$548.5M
Last Raise
$200M
Post IPO Debt, 2 years ago

Funding History

  • Mar 2024
    Post IPO Debt • $200M
  • Jan 2022
    Post IPO Equity • $30M
  • Mar 2021
    Post IPO Equity • $27M

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