Associate Director of Marketing and Communications

Houston, TX (Hybrid)

$75K/yr – $80K/yrSenior Level3+ years expFull time

Posted 21 hrs ago

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Job Description

Responsibilities

  • Strategic Marketing & Communications Leadership
  • Develop and execute integrated marketing strategies that align with CCD priorities and Rice University's mission.
  • Lead the Career Readiness at Rice brand strategy, ensuring consistent messaging and visual identity across all platforms.
  • Advise CCD leadership as the communications strategist, translating organizational goals into high-impact initiatives that boost visibility and reputation.
  • Create annual marketing plans, editorial calendars, campaign objectives, and key performance indicators (KPIs) to support departmental goals.
  • Brand Strategy & Institutional Storytelling
  • Lead institutional storytelling to highlight student success, career outcomes, partnerships, and the CCD's overall impact.
  • Create executive communications, annual and impact reports, and strategic publications for leadership and external stakeholders.
  • Translate institutional data (such as career outcomes and employer engagement) into compelling narratives to demonstrate effectiveness and support decision-making.
  • Digital Marketing, AI & Audience Engagement

Requirements

  • Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, Digital Media, or related field.
  • Minimum of three (3) years of comprehensive professional experience within marketing, brand stewardship, or strategic communications sectors, demonstrating a trajectory of increasing responsibility.
  • Proven track record of direct supervision and mentorship of professional staff for at least one year.
  • Superior command of oral, written, and multimedia presentation modalities.
  • Demonstrated proficiency in leveraging data-driven insights and engagement analytics to inform organizational outreach strategies.

Preferred

  • Five (5) years of progressive creative leadership in an elite academic, corporate or premier agency environment.
  • Advanced professional background in higher education administration, student development, career services, or employer engagement.
  • Technical mastery of enterprise-level CRM systems, web architecture, and marketing automation ecosystems (ex. Canva, 12twenty, Salesforce, HubSpot, Google Analytics 4, Adobe Creative Cloud, Drupel, Storyblock).
  • Extensive experience in crafting executive-level messaging and high-impact institutional reporting.
  • Proven capacity for orchestrating cross-functional initiatives within sophisticated, multi-stakeholder organizational structures.
  • Comprehensive oversight of creative services, including print production, promotional collateral, vendor relationship management, and institutional brand stewardship.
  • Demonstrated success in leading integrated, multi-channel marketing initiatives across digital, print, and experiential landscapes.
Rice University logo

Rice University

4.3 Glassdoor

Rice is a private, independent university dedicated to the "advancement of letters, science, and art." Rice attracts a diverse group of highly talented students with a range of academic studies that includes humanities, social sciences, natural sciences, engineering, architecture, music, and business management. The school offers students the advantage of forging close relationships with members of the faculty and the option of tailoring graduate and undergraduate studies to their specific interests. The Electrical and Computer Engineering Department provides high quality undergraduate and graduate degree programs, which emphasize fundamental principles that respond to and create technological change.

Founded in 1912
Houston, Texas, USA
7K employees (364 in marketing)
82% recommend to a friend
83% CEO approval

Traffic Signals

Monthly Visitors
2.7M
Monthly Google Ads Budget
$695.2K
Traffic Source Mix
Search
46.5%
Direct
47.1%
Referral
5.2%
Social
0.6%
Paid
0.5%

Headcount Trend

Current headcount: ~7K

Marketing Team

Marketing Team Size
272 (4% of company)
Median Career Experience
3 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$80.9M
Last Raise
$18M
Grant, 1 years ago

Funding History

  • Sep 2024
    Grant
  • Aug 2024
    Grant • $18M
  • Jul 2023
    Grant

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