Associate Director, International Marketing, Strategic Lead - Immunology

Illinois, USA (On-site)

$142K/yr – $269K/yrSenior Level5+ years expFull time

Posted 8 days ago

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Job Summary

Own and drive the international brand strategy across regions, coordinating governance, planning, and cross-functional execution to strengthen market position.

  • Lead the International Brand Plan development and governance
  • Collaborate with regional teams and affiliates to align local insights with strategy
  • Monitor market trends and competitor activity to identify opportunities

Job Description

Responsibilities

  • Lead the ongoing development, review, and refinement of the brand strategy the brand, ensuring alignment with business objectives and market needs.
  • Analyze market research, business intelligence, and customer insights to support strategic decision-making and brand planning.
  • Monitor relevant scientific publications, external developments, and industry trends that may influence brand strategy and positioning.
  • Develop and maintain the International Brand Plan in collaboration with key stakeholders across functions and regions.
  • Lead and facilitate discussions with MLOR through COLLAB to secure necessary approvals and ensure compliance with governance processes.
  • Collaborate with the International Brand Team, key internal functions, and selected affiliates to gather local insights and strengthen strategic direction.
  • Partner with regional teams and affiliates to co-develop action plans that support business objectives and enhance the brand performance.
  • Provide training, guidance, and strategic alignment to regional and affiliate teams to ensure consistent understanding and execution of brand strategy.
  • Lead the 1-7-5 process within the International Brand Team and prepare presentations for SteerCo review and decision-making.
  • Proactively monitor competitor strategies and market activity to identify opportunities, risks, and areas for differentiation.

Requirements

  • Bachelor’s Degree and 5+ years of pharmaceutical marketing experience
  • Strategic mindset with the capacity to drive execution through affiliates.
  • Proven track record of effectively working in cross-functional teams and matrix environments.
  • Capacity to inform and influence INBTs strategic decisions
  • Strong written and verbal communication skills
  • Strong quantitative skills
  • Able and willing to travel internationally.

Benefits

  • We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
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AbbVie

4.0 Glassdoor

AbbVie is a global biopharmaceutical company focused on creating medicines and solutions that put impact first — for patients, communities, and our world. We aim to address complex health issues and enhance people's lives through our core therapeutic areas: immunology, oncology, neuroscience, eye care, aesthetics and other areas of unmet need. Learn more about us at www.abbvie.com and review our community guidelines at https://www.abbvie.com/social-media-community-guidelines.html.

Founded in 2013
North Chicago, Illinois, USA
60K employees (3,267 in marketing)
78% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
1.4M
Monthly Google Ads Budget
$37.3K
Traffic Source Mix
Search
35%
Direct
45.7%
Referral
11.2%
Social
6.1%
Paid
1.8%

Headcount Trend

Current headcount: ~59.9K

Marketing Team

Marketing Team Size
2,942 (5% of company)
Median Career Experience
18 years
Median Tenure
7.3 years
Marketing Roles Posted (Last 30 Days)
45

Funding

Total Funding
$23B
Last Raise
$8B
Post IPO Debt, 18 days ago

Funding History

  • Feb 2026
    Post IPO Debt • $8B
  • Feb 2024
    Post IPO Debt • $15B
  • Mar 2023
    Post IPO Equity • $250K

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