Associate Director, Integrated Communications

New York City, NY (Hybrid)

$90K/yr – $105K/yrMid Level4+ years expFull time

Posted 17 hrs ago

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Job Summary

Own and drive integrated consumer PR programs, leading day-to-day client workstreams, mentoring junior team members, and shaping earned-first storytelling across media and influencer partnerships.

  • Lead day-to-day client workstreams and serve as primary contact for assigned projects
  • Develop and execute integrated communications programs across media relations, events, partnerships, and social/PR content
  • Build strong client relationships and provide strategic counsel to stakeholders

Job Description

Responsibilities

  • Manage day-to-day client workstreams, serving as the primary point of contact for assigned projects and driving the team to ensure timely execution of program elements
  • Develop and execute integrated communications programs (e.g. including media relations/earned media, event management, talent/paid and earned influencer partnerships, brand collaborations, data-based storytelling, and social/PR content production oversight) in partnership with cross-functional teams
  • Maintain current knowledge of industry trends, the competitive landscape, and confidently provide strategic point-of-views to the client
  • Understands how to conceive and execute successful, social-first programs that drive earned with traditional and new media outlets and channels
  • Be proactive, anticipate client needs and keep multiple activities moving
  • Present strategic recommendations and ongoing updates / counsel to key internal and external stakeholders, building strong client relationships and trust
  • Cultivate and foster relationships with key traditional and new media contacts in the consumer lifestyle space
  • Identify and tap into cultural and lifestyle trends to uncover proactive storytelling opportunities and fuel earned-first creative concepts
  • Develop high-quality written materials, showcasing strong writing and storytelling skills
  • Oversee junior team members' work on assigned accounts, providing guidance and mentorship to support their professional development and to ensure high-quality work output for clients

Requirements

  • 4-6 years of experience in consumer PR and communications (working on integrated communications/marketing programs is required)
  • Experience working on large brands within the consumer category (lifestyle, travel, sports and entertainment, is a plus)
  • Prior experience in PR, integrated consumer communications campaigns, brand partnerships, and large-scale event activations
  • Creative storytelling skills coupled with a deep understanding on how to package a modern earned story that fits how we consume information today
  • Deep understanding of developing traditional and new media strategies and strong media relationships
  • Ability to manage multiple short- and long-term programs and deliverables simultaneously
  • Excellent communication and writing skills
  • Experience engaging mid-to senior-level clients & mentoring junior team members
  • Entrepreneurial mindset and can move quickly and thoughtfully across different workstreams
  • Relentless curiosity is a must -- we’re always looking for what’s new, next and never been done before and are open to experimentation and pushing the boundaries.

Benefits

  • Health Care (Medical, Dental, Vision)
  • Paid Time Off and Company Paid Holidays
  • Summer Fridays
  • 401K Retirement Plan with Company Match
  • Lifestyle Spending Account
  • Paid Parental Leave
  • Commuter Benefits
  • New Business Referral Bonus
  • Employee Referral Bonus
  • The Company is committed to fair and equitable compensation practices. The base compensation range for this role is $90,000 - $105,000 and this position is eligible for benefits that include medical insurance (health, dental, and vision), retirement plan, paid time off, paid parental leave, new business and employee referral bonuses, etc.
Day One Agency logo

Day One Agency

An independent creative communications agency building legacy through relevance.Fast Company's 2025 and 2024 Most Innovative Companies. Ad Age's 2024 A-List. PRWeek's Outstanding Midsize Agency 2025, 2024, and 2023.

Founded in 2014
New York, New York, USA
241 employees (131 in marketing)

Traffic Signals

Monthly Visitors
18.3K
Traffic Source Mix
Search
42.8%
Direct
45.2%
Referral
8.2%
Social
2.1%
Paid
1%

Headcount Trend

Current headcount: ~241

Marketing Team

Marketing Team Size
90 (37% of company)
Median Career Experience
12 years
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
6

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