Associate Director, Influencer Relations

New York City, NY (Hybrid)

$100K/yr – $125K/yrManager5+ years expContract

Posted 12 hrs ago

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Job Summary

Own end-to-end influencer partnerships in regulated healthcare campaigns, scale programs with best practices, and drive efficiency through AI-powered governance and operations.

  • Lead partnerships from sourcing to execution
  • Build influencer rosters aligned to client objectives and platform dynamics
  • Introduce AI-enabled governance to improve efficiency and scalability

Job Description

Responsibilities

  • Lead end-to-end influencer partnerships across regulated healthcare campaigns, including sourcing, vetting, contracting, content development, regulatory review, and campaign execution
  • Procure and curate influencer rosters aligned to client objectives, audience needs, and platform dynamics
  • Partner with influence peers to document and socialize influence operations best practices, including training team members, to scale consistent influencer programs across clients
  • Identify opportunities to implement A.I. technology to improve operational efficiency, governance, and scalability across influencer programs
  • Stay informed on how influencer marketing is evolving, including its role in social discovery, search, and emerging platforms, and apply those learnings to client work

Requirements

  • Demonstrated experience working with creators and other influencers across platforms, including content development and partnership management
  • Highly detail-oriented and organized, with 5-7 years of experience managing multiple workstreams and stakeholders simultaneously
  • Excellent written and verbal communication skills
  • Solid understanding of contracts, negotiations, and partnership structures
  • Strong interpersonal skills and the ability to build trusted relationships internally and externally

Preferred

  • Ability to think holistically about how influencer programs connect into broader marketing programs
  • Pharmaceutical or health experience is not required, but considered a huge plus

Marketing Team

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