Associate Director, Digital and Programmatic at dentsu | Detroit, MI | $92K/yr – $110K/yr

dentsu

Associate Director, Digital and Programmatic

Detroit, MI (On-site)

$92K/yr – $110K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own account and audience strategy while translating data into clear performance signals for clients and teams.

Own account and audience strategy; translate data outputs into performance insights for clients and teams.
Lead, delegate, and develop the team; balance hands on activation with process discipline.
Own quarterly plans and RFP driven opportunities; connect campaign health to strategic growth with agency and clients.

Job Description

Define account and audience strategy incorporating best in class process
Able to speak to data outputs, review account performance and address concerns when needed
Ensure the team follows defined process for campaign management across digital and programmatic channels, including excellent hands-on-keys activation work
Effective team management and communication with a focus on leading, delegating and prioritizing team deliverables, fostering individual growth across team
Manage monthly investment and revenue tracking across portfolio of clients
Communicates frequently with agency leads and client to connect on team performance, campaign health, and strategic growth opportunities
Consistently leads RFP responses that drive innovation
Frequent contributor to thought leadership projects
Constantly staying up to date on the latest densu activation and internal tools
Assist leadership with new business pitches
Establish quarterly plans that focus on account growth
Form strategy that guides negotiation process with site vendors, based on individual brand needs and campaign objectives

dentsu

3.4 Glassdoor

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

Founded in 2001

Tokyo, JP

18K employees (4,521 in marketing)

bit.ly/3lDa6Ff

60% recommend to a friend

68% CEO approval