Associate Director, Copywriting

New York City, NY (Remote)

$139K/yr – $160K/yrSenior Level5+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the narrative and creative direction for high profile campaigns, shaping brand voice and messaging architectures across initiatives.

  • Brand & Campaign Narratives: Shape messaging architecture and voice systems for core initiatives.
  • Creative Direction & Mentorship: Lead concept development with Creative Directors and mentor writers to elevate storytelling.
  • Innovation & Tech Leverage: Explore AI-assisted workflows and emerging tech to expand narrative approaches.

Job Description

Responsibilities

  • Shape major campaign narratives, messaging systems, and brand voice frameworks across key initiatives.
  • Lead creative development on high-profile projects, helping define the verbal direction of integrated campaigns.
  • Partner with Creative Directors and ACDs to develop breakthrough creative concepts and audience experiences.
  • Mentor writers and creative teams, helping elevate storytelling, messaging, and creative quality across the organization.
  • Explore and champion emerging technologies, AI-assisted creative workflows, and new approaches to narrative development.

Requirements

  • 5+ years of experience in copywriting, brand storytelling, or integrated campaign development in an agency environment or related experience.
  • An exceptional portfolio demonstrating conceptual creativity, strategic thinking, and writing excellence.
  • Experience developing brand voice systems, campaign narratives, and messaging architectures.
  • Ability to influence teams, clients, and stakeholders through compelling storytelling and creative leadership.

Benefits

  • Healthcare, Dental, and Vision coverage
  • 401k plan, plus matching
  • PTO
  • Paid Company Holidays
  • Parental Leave
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DEPT®

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DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Coach, eBay, and OpenAI. Certified B Corp and Climate Neutral since 2021.

Founded in 2016
Amsterdam, North Holland, NLD
4.5K employees (1,449 in marketing)
68% recommend to a friend
85% CEO approval

Traffic Signals

Monthly Visitors
186.6K
Monthly Google Ads Budget
$1.2K
Traffic Source Mix
Search
40%
Direct
50.1%
Referral
7.4%
Social
1.8%
Paid
0.6%

Headcount Trend

Current headcount: ~4.5K

Marketing Team

Marketing Team Size
850 (19% of company)
Median Career Experience
8 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
24

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