Associate Director of Content and Storytelling

Tampa, FL (Hybrid)

$60K/yr – $65K/yrSenior Level4+ years expFull time

Posted 7 weeks ago

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Job Summary

storytelling ownership across campaigns, donor comms, and frontline voices with cross‑team coordination

  • Story Infrastructure: Own cross‑department storytelling requests and ensure timely, sensitive content for campaigns, fundraising appeals, and donor comms.
  • Creative Production: Direct interviews, writing, video and photography to reflect mission and impact using frontline sources.
  • Performance & Alignment: Monitor metrics and share actionable insights with leadership to sharpen messaging and fundraising impact.

Job Description

Responsibilities

  • Oversee daily social media storytelling and supervise the Social Media Coordinator by providing creative direction, content guidance, and platform priorities
  • Monitor content and social media performance metrics and provide insights and recommendations to leadership
  • Work closely with internal teams and external agency partners to provide authentic frontline stories, testimonials, interviews, photography, and content resources for fundraising appeals, blogs, newsletters, campaigns, media opportunities, and donor communications
  • Coordinate and manage storytelling requests across departments while balancing multiple projects and tight deadlines in a dynamic environment
  • Collaborate across departments to strengthen alignment and participation in the storytelling process
  • Conduct interviews and gather stories from clients, staff, volunteers, donors, and community partners with professionalism, compassion, and sensitivity
  • Create written stories, videos, photography, and other multimedia content that reflect the dignity, hope, and transformation experienced through the work of Metropolitan Ministries
  • Help develop inspirational campaigns and storytelling initiatives that strengthen awareness, engagement, fundraising, volunteerism, and community connection
  • Contribute to departmental KPI goals and broader organizational objectives
  • Stay informed on nonprofit communications, digital marketing, storytelling, social media, and emerging content trends and best practices
Metropolitan Ministries logo

Metropolitan Ministries

METROPOLITAN MINISTRIES- HOPE IS HEREWe’re a local, independent, faith-based nonprofit committed to providing hope. We’ve been doing it since 1972. Our services for poor and homeless families are here in Tampa Bay. We are committed to providing answers that: • Help prevent homelessness • Ease hunger • Offer life-changing answers leading to self-sufficiency • Support to transition back into our communityMISSION STATEMENTTo care for the homeless and those at risk of becoming homeless in our community through services that alleviate suffering, promote dignity and instill self-sufficiency... as an expression of the ongoing ministry of Jesus Christ.OUR VISIONTo be America's most effective caregiver to poor and homeless people.

Founded in 1972
Tampa, Florida, USA
421 employees (10 in marketing)

Traffic Signals

Monthly Visitors
39.4K
Monthly Google Ads Budget
$127.6K
Traffic Source Mix
Search
52.5%
Direct
39.8%
Referral
4.2%
Social
1.9%
Paid
1.5%

Headcount Trend

Current headcount: ~421

Marketing Team

Marketing Team Size
10 (2% of company)

Funding

Total Funding
$625K
Last Raise
$175K
Grant, 2 years ago

Funding History

  • Aug 2024
    Grant
  • May 2023
    Grant • $175K
  • May 2023
    Grant • $30K

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