Associate Director, Analytics

Chicago, IL (On-site)

$112K/yr – $161K/yrSenior Level5+ years expFull time

Posted 4 weeks ago

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Job Summary

Own high impact client analytics engagements that connect planning, activation, and data insights to business results.

  • Own the intersection of consulting, data, and marketing strategy to uncover growth and optimize media across paid, owned, and earned channels.
  • Drive a data driven decision culture by shaping measurement frameworks and dashboards used in investment decisions and campaign activation.

Job Description

Responsibilities
  • Build strong relationships with internal partners to align planning and activation functions for day-to-day client business.
  • Develop relationships with client business directors and brand teams to ensure data proposition aligns with strategy.
  • Identify growth opportunities and partner with Client and Analytics leadership to convert.
  • Instill a culture of data-driven decision making that anchors media and marketing investment planning and activation.
  • Scope and direct advanced analytics projects to deliver outputs that answer valuable client questions with clear timelines.
  • Leverage consulting, data, and marketing strategy to drive and improve client results.
  • Consult with senior client marketing and business leaders to define and answer key business questions.
  • Advise on leveraging media and marketing investments to drive business results.
  • Collaborate with the network to provide thought leadership and create meaningful marketing experiences.
  • Underpin client processes with big picture measurement frameworks and metrics across paid, owned, and earned media.
Spark Foundry logo

Spark Foundry

3.9 Glassdoor

As one of the fastest-growing global media agency networks, Spark Foundry is not beholden to legacy.We embrace nimbleness, agility and open-mindedness as part of our Startup Spirit. But as part of Publicis Media, we tap into a Powerhouse Soul, gaining access to first-mover opportunities alongside market-shaping clout, plus leading-edge AI and technology.Together, our Startup Spirit and Powerhouse Soul allow us to innovate and iterate faster than any other agency, bringing clients a distinct competitive advantage. Our innovative experiences have been recognized by Cannes Lions, Effies, Shortys and Webbys, all delivered by best-in-class talent across more than 70 global offices. Spark Foundry is part of the global Publicis Media agency network, a key division of Publicis Groupe [Euronext Paris FR0000130577, CAC 40].

Founded in 2016
New York, New York, USA
3.1K employees (807 in marketing)
78% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
14.2K
Traffic Source Mix
Search
41.9%
Direct
42.1%
Referral
8.8%
Social
5.4%
Paid
1.2%

Headcount Trend

Current headcount: ~3.1K

Marketing Team

Marketing Team Size
759 (24% of company)
Median Career Experience
10 years
Median Tenure
5 years
Marketing Roles Posted (Last 30 Days)
40

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