Associate Data Analyst (New Graduate, Thai Speaking) (Marketing Analytics, Bangkok Based)

San Francisco, CA (On-site)

Salary Not AvailableIntern/New GradFull time

Posted 2 months ago

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Job Summary

Drive experimentation and modeling for Agoda's paid performance marketing across search and social, turning data into optimization dashboards.

  • Own experimentation and testing across search and display campaigns
  • Must-have: strong stats/analytical skills and data tools exposure
  • Standout: cross-channel analytics and dashboards for account managers

Job Description

Responsibilities

  • Search: Experiment with text ads, bidding, and campaign structures on Google, Bing, Baidu, Naver, and other search engines. Adapt to new product features and roll out changes from successful tests.
  • Display: Test, analyze, and optimize campaigns on Facebook, Twitter, Instagram, and others.
  • Modeling: Analyze the vast amounts of data generated by experiments, develop models we can use for optimization, and build dashboards for account managers.

Requirements

  • Bachelor’s Degree or higher from top university in a quantitative subject (computer science, mathematics, economics, engineering, statistics or science)
  • Fresh graduation are welcome (0-1 years of experience)
  • Ability to communicate fluently in English
  • Basic business acumen
  • Proficient in statistics and Excel
  • Exposure to data tools (SAS, R, SPSS, Python, VBA, SQL, Tableau)
  • Familiar with A/B testing concepts
  • Works under close supervision and supports projects with guidance

Preferred

  • Experience in digital marketing
  • Academic research experience

About Agoda

  • About Agoda At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us. Get to Know our Team: The Performance Marketing Team of Agoda is a world leader in online marketing. This department is highly data-driven and focused on developing at-scale marketing programs that improve the lifetime value of Agoda customers through measurable marketing programs and channels. The team is a blend of the best analysts, marketing strategists, and data scientists in the world. The marketing leadership at Agoda have deep experience in data science, product, strategy, and other marketing fields and have built an organization that thrives on data, creative ideas, and technology. The Performance Marketing Team also fosters a great learning environment. You will be able to learn and grow by working closely with experts from a variety of backgrounds from all over the world. In this Role, you’ll get to:
Agoda logo

Agoda

At Agoda, we bridge the world through travel. We aim to make it easy and rewarding for more travelers to explore and experience the amazing world we live in. We do so by enabling more people to see the world for less – with our best-value deals across our 6,000,000+ hotels and holiday properties, 130,000+ flight routes, 360,000+ activities, and more. Agoda was founded in 2005 in Thailand by two lifelong friends with a shared passion for travel. Today, Agoda is part of Booking Holdings [BKNG], and we have more than 7,000 employees from 90 nationalities in offices across Asia Pacific, the Middle East, Europe, and the Americas. In every department – from engineering to customer support – you’ll find that data and technology are at the heart of our culture. There’s never a boring day at Agoda as we aim to make travel hassle-free for everyone. If you’re ready to begin your best journey with us and help us build travel for the world, join us. For properties seeking partnership with Agoda, visit https://connect.agoda.com

Founded in 2005
Singapore, SGP
9.6K employees (528 in marketing)

Traffic Signals

Monthly Visitors
174.7K
Monthly Google Ads Budget
$453.2K
Traffic Source Mix
Search
35.7%
Direct
34.2%
Referral
8.5%
Social
20.8%
Paid
0.6%

Headcount Trend

Current headcount: ~9.7K

Marketing Team

Marketing Team Size
350 (4% of company)
Median Career Experience
2 years
Median Tenure
1.8 years

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