Responsibilities

• Manage and mentor a team of 4–6 copywriters, providing clear direction, thoughtful feedback, and ongoing development.
• Foster a culture of creative excellence through coaching, mentorship, performance feedback, and career development.
• Oversee and elevate copy across projects, ensuring consistency in voice, tone, and messaging quality.
• Establish and uphold creative standards for storytelling, messaging, and copy craft across all customer touchpoints, starting with CRM.
• Lead development of ideas that connect creative strategy with emotional storytelling, shaping brand experiences that resonate.
• Guide messaging across integrated campaigns, ensuring clarity, cohesion, and impact.
• Translate business objectives and customer insights into breakthrough creative platforms, campaigns, and messaging frameworks.
• Write compelling, on-brand copy across a wide range of deliverables, from 360° campaigns to headlines, scripts, and long-form content.
• Simplify complex messaging into clean, compelling email copy.
• Remain hands-on in the work, contributing to concept development and execution alongside the team.

Requirements

• Bachelor's degree in Advertising, English, Journalism, or related field (or equivalent experience.)
• 10+ years of experience in copywriting for integrated campaigns in agency or in-house settings.
• Strong CRM/email marketing background.
• Experience working with art directors, designers, strategists, and production partners.
• Prior experience mentoring or managing writers preferred.
• Portfolio demonstrating conceptual range, brand storytelling, and creative versatility across channels.
• Strong command of tone, structure, and rhythm in both long- and short-form copy.
• Skilled presenter who can articulate creative rationale with conviction and clarity.
• Experience leveraging AI-powered tools to support content development, creative ideation, workflow optimization, or scaled content production.
• Experience with Adobe and Workfront preferred.

Benefits

• A generous benefits package that includes paid time off, health, dental, vision, and 401(k) savings plan with match.