Responsibilities

• Gain and maintain a thorough knowledge of Jostens products, services, marketing strategies and copy standards.
• Maintain brand standards and copy voice/tone consistency across all marketing platforms/channels.
• Attend and actively participate in project kickoff and follow-up meetings, brainstorming sessions, strategy sessions, etc.
• Bring fresh ideas/perspectives to the table and partner with designers, art directors, marketing partners and Jostens sales reps to develop and refine content for marketing pieces.
• Present your ideas with confidence and get buy-in from stakeholders as needed.
• Conduct market research and write, proof and edit copy for a variety of assets, including the Jostens website, marketing emails, organic social media posts, paid ads, unique promotional pieces, internal and external publications, videos, printed catalogs, brochures, flyers and more.