Associate Brand Manager-Remote

USA (Remote)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive cross-functional marketing program coordination, analytics, and brand strategy support across campaigns and product planning.

  • Must-have: 3+ years in marketing with strong project management and cross-functional collaboration
  • Standout: Experience coordinating agencies/vendors and budget tracking
  • Standout: Exposure to brand/product planning and regulatory-conscious workflows

Job Description

Responsibilities

  • Partner with Brand Managers to execute integrated marketing campaigns
  • Coordinate development and tracking of project briefs, timelines, and deliverables across agency and internal production teams
  • Serve as day-to-day liaison across Brand, Digital, MLR, Sales Ops, Procurement, and agency partners
  • Consolidate cross-functional feedback and manage creative review cycles
  • Support MLR routing and adherence to regulatory standards
  • Track and forecast budgets, scopes of work, and project timelines, monitor spend, and support financial tracking discipline
  • Support media planning coordination and campaign execution logistics
  • Compile performance analytics and contribute to beyond campaign performance analytics
  • Contribute to product analytics to support brand planning and market performance
  • Support brand strategy through positioning and messaging development, market segmentation and targeting, competitive analysis, product lifecycle management, and tracking key marketing performance metrics (share, growth, ROI, funnel)

Requirements

  • Bachelor’s degree in Marketing, Business, Communications or related field
  • Minimum of 3 years of marketing experience (brand, product, or commercial)
  • Experience coordinating agencies or external vendors
  • Strong organizational and project management skills
  • Strong cross-functional collaboration skills
  • Interest in building a long-term career in brand/product management
  • Strong Excel and PowerPoint skills
  • Ability to perform data driven analysis including market sizing and forecasting, sales and performance analysis
  • Ability to collaborate effectively across teams and functions
  • Analytical mindset with interest in marketing performance
  • Ability to manage and prioritize workload proactively in a fast-paced environment.
  • Ability to travel up to 10%

Preferred

  • Medical device, healthcare, life sciences, or regulated industry experience
  • MBA
  • GBS

Benefits

  • Our success is based on the capability and creativity of our Associates, and we are proud to offer a comprehensive and competitive total rewards program that supports your everyday and helps you build your tomorrow.
  • We provide benefits that offer choice and flexibility and promote overall well-being. And in keeping with our belief that every Associate should share in the collective success of the enterprise; we provide a distinctive Associate Stock Ownership Plan in each country as well as potential opportunities for “profit-sharing”.

W. L. Gore & Associates

3.3 Glassdoor

W. L. Gore & Associates is a global materials science company dedicated to transforming industries and improving lives. Since 1958, Gore has solved complex technical challenges in demanding environments – from outer space to the world’s highest peaks to the inner workings of the human body. With approximately 13,000 Associates and a strong, team-oriented culture, Gore generates annual revenues of $5 billion.GORE, Together, improving life and designs are trademarks of W. L. Gore & Associates.© 2024 W. L. Gore & Associates, Inc.All other trademarks are the property of their respective owners.

Founded in 1958
Newark, Delaware, USA
10K employees (555 in marketing)
51% recommend to a friend
29% CEO approval

Traffic Signals

Monthly Visitors
378.9K
Monthly Google Ads Budget
$23.7K
Traffic Source Mix
Search
46.7%
Direct
40.7%
Referral
8.4%
Social
2.9%
Paid
1.1%

Headcount Trend

Current headcount: ~10.2K

Marketing Team

Marketing Team Size
445 (4% of company)
Median Career Experience
23 years
Median Tenure
8.4 years