Responsibilities

• Support the development and implementation of marketing projects for Kleenex®, including new product launches, pricing strategies, and packaging enhancements to grow the brand’s market share and presence.
• Analyze market share and sales performance data to assess Kleenex® brand health and the effectiveness of marketing and sales activities.
• Craft compelling narratives and provide actionable recommendations based on competitive landscape, category dynamics, customer feedback, and consumer behavior to strengthen Kleenex® market performance.
• Conduct both foundational and advanced analyses to identify trends, diagnose issues, and propose solutions that support robust brand strategies and execution.
• Identify and leverage relevant consumer and shopper insights to inform Kleenex® marketing and commercial strategies.
• Execute annual business and marketing plans designed to achieve Kleenex® financial targets and objectives.
• Participate actively in the rollout and management of brand commercial programs, ensuring alignment with overall business goals.
• Apply business acumen and marketing expertise to influence cross-functional projects and drive impactful results for the Kleenex® brand.

Requirements

• Bachelor’s Degree in Marketing, Business, or a related field required; MBA a plus.
• 2+ years of professional business experience; exposure to brand management, marketing, or digital marketing strongly preferred.
• Experience working within a large, complex organization; CPG experience strongly preferred.
• Working knowledge of brand development, innovation processes, and creative briefing/ideation.
• Solid analytical skills with the ability to interpret data and support recommendations.
• Clear, persuasive communicator with the ability to influence partners at peer level.
• Demonstrates positive energy and professionalism when representing the brand internally and externally.
• Self-motivated and proactive, with strong ownership mindset and follow-through.
• Experience collaborating with cross-functional teams (e.g., finance, sales, operations, planning).

Benefits

• Total Benefits
• We believe that our employees are our greatest asset, and we're committed to providing them with the resources they need to be successful. If you're looking for a rewarding career with a company that cares about its employees, then Kimberly-Clark is the place for you.
• Flex That Works at Kimberly-Clark
• We believe great work happens when people come together with purpose. That’s why we offer a flexible work model that blends remote work with intentional in-person collaboration — helping you connect, grow, and innovate while maintaining the balance you value.
• Here are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com