Responsibilities

• Driving the evolution of the brand's equity, positioning, and long-term growth strategy.
• Acting as a key steward of the brand, ensuring consistency and excellence across all consumer touchpoints.
• Developing culturally relevant platforms and campaigns that build deeper connections with modern men.
• Leading flagship Masterbrand initiatives, including high-profile campaigns such as the Super Bowl.
• Elevating the creative ambition of the brand, delivering breakthrough ideas with the potential to earn industry recognition and drive meaningful business growth.
• Transforming consumer insights into compelling brand experiences and storytelling.
• Influencing senior stakeholders and representing the Master Brand agenda across key leadership forums.
• Partnering closely with creative, strategy, media, and communications teams to bring bold ideas to life.

Requirements

• 8+ years of experience in brand building, marketing strategy, or communications.
• A passion for culture, storytelling, and understanding the evolving needs of modern men.
• Strong experience developing brand equity and long-term communication strategies.
• A proven track record of delivering culturally relevant, social-first marketing.
• Exceptional creative judgment and an eye for outstanding execution.
• Deep consumer curiosity and the ability to transform insights into powerful brand ideas.
• Outstanding stakeholder management and influencing skills.
• Experience collaborating across functions, markets, and leadership teams.
• Strong agency management experience across creative, communications, and strategy partners.
• Exceptional communication, storytelling, and presentation skills.

Preferred

• Experience in a creative, communications, strategy, or planning agency.
• Experience working on campaigns recognized for creative excellence or effectiveness.
• Experience helping build iconic global consumer brands.
• A passion for creating work that influences culture, not just marketing outcomes.

Benefits

• Benefits: Unilever employees are eligible to   participate   in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any   coverages   for health insurance and retirement benefits will be   in accordance with   the terms and conditions of the applicable plans and associated governing plan documents.