Responsibilities

• End-to-End Brand Comunications Deployment
• Support the Demand Generation Manager in deployment of National and Retail marketing campaigns, ensuring every activation delivers with excellence across channels and the consumer journey.
• Develop and execute of PR, Influencer, and owned social content strategies, ensuring all briefs and executions ladder up to brand priorities and drive cultural relevance.
• Guide the Integrated Agency Team (IAT) by devising meeting agendas, tracking deadlines, and ensuring our agencies receive timely input from the brand team
• Embrace a Social First Demand-Generation framework by embedding platform native, social first thinking across all plans to accelerate brand love and enhance reach while bringing to life the Dove Men Brandverse.
• Connect Demand Generation initiatives to measurable business outcomes, ensuring that our marketing plans are tied to market share and sales growth KPIs
• Ensure Operational Excellence through strong planning, governance, and ways of working that enable seamless cross functional alignment and high quality delivery across all touchpoints.
• Masterbrand Partnership — Collaborate closely with the Dove Men Masterbrand lead as the deo category representative across all cross category demand generation initiatives (e.g., Limited Editions) and shared capability resources (e.g., owned social).
• Cross Functional & Agency Leadership — Partner with creative, design, PR, media, and influencer/creator agencies to deliver breakthrough brand ideas and best in class digital earned and paid solutions.
• Digital, Search & Content Specialist Collaboration — Work with the Digital Capability PC Lead, all specialists within the MMC and their search/content agency partners to enhance visibility and relevance across social search and emerging LLM powered discovery environments.

Requirements

• BA or MBA (preferred)
• Minimum 3-4 years of relevant branding/marketing experience

Preferred

• Strong knowledge of the digital and social landscape.
• Capable of identifying and acting on market, social, and cultural shifts, translating them into meaningful brand opportunities.
• Demonstrated ability to interface and effectively work with a variety of agency & external partners to deliver integrated programs
• Thrives in fast paced, high growth environments, navigating shifting priorities with clarity, resilience, and sound judgment.
• Exceptional communication skills

Benefits

• Benefits: Unilever employees are eligible to   participate   in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any   coverages   for health insurance and retirement benefits will be   in accordance with   the terms and conditions of the applicable plans and associated governing plan documents.