Assoc Dir, BioPharma Strategic Marketing

Boston, MA (On-site)

$154K/yr – $193K/yrSenior Level10+ years expFull time

Posted 3 months ago

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Job Summary

Drive strategic marketing planning and cross-functional execution for BioPharma portfolios.

  • Own high-impact strategic marketing projects from planning to delivery.
  • Require 10+ years in healthcare or biopharma strategy.
  • Leverage portfolio performance insights to shape launch and go-to-market decisions.

Job Description

Responsibilities

  • Strategic Project Planning & Execution
  • Lead and contribute to high-impact strategic marketing projects that translate strategy into executable plans with clear milestones, ownership, and outcomes
  • Drive execution across complex, cross-functional initiatives by aligning scientific, product, and commercial stakeholders and managing interdependencies
  • Apply structured project management and change management practices to bridge strategy and execution, ensuring focus on decisions that materially impact portfolio performance
  • Develop and standardize templates, frameworks, and playbooks across marketing projects (e.g., strategic plans, launch planning) to improve efficiency, consistency, and scalability
  • Maintain a strong “strategic throughline” from therapeutic context to market execution, ensuring efforts remain grounded in customer and business value
  • Identify opportunities to strengthen marketing processes and operating models to improve speed, repeatability, and impact
  • Strategic Planning & Development
  • Support annual business planning, grounding strategy in oncology treatment paradigms, market opportunity analysis, and customer segmentation
  • Partner with cross-functional leaders to align portfolio marketing strategies, and supporting tactical plans, with BioPharma growth goals and priorities.

Requirements

  • Bachelor’s Degree in a relevant field (i.e. Marketing, Business, or Life Sciences)
  • 10+ years of experience in healthcare and/or strategic marketing, preferably in biopharma, oncology, or diagnostics
  • Advanced Degree in a relevant field (i.e. Marketing, Business, or Life Sciences)
  • Proficiency in Microsoft PowerPoint, Excel
  • Experience with CRM systems, marketing automation, and performance marketing tools.
  • Ability to flex between strategic thinking and hands-on execution in a fast-paced environment.
  • Understanding of HIPAA and importance of privacy of patient data
  • Commitment to FMI's values: Integrity, Courage, and Passion

Preferred

  • Advanced Degree in a relevant field (i.e. Marketing, Business, or Life Sciences)
  • Prior experience in oncology
  • Strong therapeutic area knowledge combined with a strong grasp of incorporating insights across market research, competitive intelligence, and secondary data analytics.
  • Strong understanding of market research techniques and gathering competitive intelligence with secondary research.
  • "Self-starter"; strong sense of responsibility with demonstrable comfort in an entrepreneurial environment
  • Able to work effectively in a fluid, cross-functional, matrixed environment and stand out as a successful collaborator
  • Consultative mindset and experience
  • Intellectual curiosity, with the ability to ask thought-provoking questions and proactively “connect the dots”
  • Ability to present insights objectively to guide decision-making; demonstrate good presentation skills by pairing sound analytics with storytelling
  • Motivated to continuously improve performance; outcomes-focused and driven to achieve objectives
  • Strong analytical, communication, and leadership skills.
  • Proficiency in Microsoft PowerPoint, Excel
  • Experience with CRM systems, marketing automation, and performance marketing tools.
  • Ability to flex between strategic thinking and hands-on execution in a fast-paced environment.
  • Understanding of HIPAA and importance of privacy of patient data
  • Commitment to FMI's values: Integrity, Courage, and Passion

Benefits

  • This position also qualifies for Foundation Medicine's benefits.
Foundation Medicine logo

Foundation Medicine

3.5 Glassdoor

At Foundation Medicine, our mission is to transform lives in cancer and beyond. We strive to provide multi-modal precision diagnostic solutions to transform cancer care throughout a patient’s experience, from pre-diagnosis to ongoing management and monitoring. We collaborate with biopharmaceutical organizations to accelerate the development of new therapies and are using our vast knowledge of precision medicine, along with our high-quality tests and services, to understand and help develop personalized therapies for a range of diseases beyond cancer. For more information, visit us at www.FoundationMedicine.com.Community Guidelines: bit.ly/FMICommunityGuidelines

Founded in 2010
Boston, Massachusetts, USA
1.8K employees (59 in marketing)
55% recommend to a friend
52% CEO approval

Traffic Signals

Monthly Visitors
66.2K
Monthly Google Ads Budget
$4.9K
Traffic Source Mix
Search
25.4%
Direct
54.7%
Referral
15.2%
Social
3.6%
Paid
0.9%

Headcount Trend

Current headcount: ~1.8K

Marketing Team

Marketing Team Size
44 (3% of company)
Median Career Experience
15 years
Median Tenure
5.2 years

Funding

Total Funding
$96.5M
Last Raise
$13.5M
Series B, 13 years ago

Funding History

  • Jan 2013
    Series B • $13.5M
  • Sep 2012
    Series B • $42.5M
  • Oct 2011
    Series A • $33.5M

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