Assistant Trade Marketing Manager

Los Angeles, CA (Hybrid)

$70K/yr – $80K/yrMid Level1+ years expFull time

Posted 4 months ago

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Job Summary

Lead FIJI Water trade and shopper marketing initiatives from national to retailer level, aligning with Brand and Sales goals.

  • Own trade programs, coupons, and POS materials for national, regional, and retailer-specific accounts.
  • Must-have: 1–3 years in marketing, trade, or promotions in Food & Beverage or CPG.
  • Standout: Cross-functional collaboration with Sales, Brand, agencies, and external vendors.

Job Description

Responsibilities

  • Develop and execute trade and shopper marketing programs and toolkits for the U.S. Sales (Retail, On-Premise) team at the national, regional, and retailer-specific level, including consumer sweepstakes, cross-promotions, and coupon programs that support secondary display and drive incremental volume
  • Develop account-specific point-of-sale materials in collaboration with Brand Marketing, Sales, design teams, and external vendors, ensuring alignment to brand standards and customer needs
  • Support management of the annual trade marketing budget, including tracking spend, processing invoices, and maintaining budget accuracy
  • Evaluate promotional performance using IRI, Margin Minder, and internal sales data, providing insights and recommendations to improve effectiveness
  • Create and manage coupon programs, including execution, tracking, and analysis of redemption to inform future planning
  • Administer and maintain the SharePoint site, ensuring timely distribution of marketing materials to the Sales team and consistent weekly sales communications
  • Oversee POS fulfillment vendor operations, ensuring accuracy and timely delivery of materials

Requirements

  • Minimum 1-3 years of experience in marketing, trade marketing, shopper marketing, or promotions within Food and Beverage or CPG
  • Experience working cross-functionally with Sales, Brand, or external partners; demonstrated ability to manage projects and timelines
  • Strong analytical, communication, and project management skills
  • Experience working with creative agencies and external POS vendors preferred
  • Solid quantitative skills and understanding of basic financial processes, including invoice management and budget tracking
  • Proficiency in Microsoft Office; experience with SharePoint or similar tools preferred
  • Bachelor’s degree required
  • Occasional travel to support sales meetings and account calls

Preferred

  • Experience working with creative agencies and external POS vendors preferred

Benefits

  • Thriving Wellness Community: Access to top-notch medical coverage comprehensive vision and dental plans, and a 401k with match eligibility to secure your financial future and including:
  • 24/7 online physician consultations
  • virtual mental health resources
  • life coaching
  • engaging employee community groups
  • cash rewards for healthy habits and fitness reimbursements
  • library of on-demand fitness videos
  • Career Advancement Opportunities: Unlock your potential with clear paths for career progression and internal mobility across our diverse family of brands and business units.
  • Focused Learning and Development: Grow as a leader with our dedicated Learning and Organizational Development department, offering extensive resources like People Manager and leadership training, webinars, and eLearning courses.
  • Empowering Mentorship Program: Connect with colleagues through our company-wide mentorship program to share goals, overcome challenges, and drive your career forward.
  • Continuous Improvement Training: Participate in training that empowers all employees to learn and implement concepts that drive significant, positive change in the workplace.
  • Building a Healthy Society: To date, our co-Founders Lynda and Stewart Resnick, through their foundations and The Wonderful Company, have invested more than $2.5 billion in education, health and wellness, community development, and sustainability initiatives across California’s Central Valley, Fiji, and the world. In 2025, Wonderful ranked as #1 in PEOPLE’s “100 Companies That Care” list and was named one of Fortune magazine’s 100 Best Companies to Work For. To learn more about our corporate social responsibility efforts, visit csr.wonderful.com.
  • Giving Back to the Community: Make a difference with Wonderful Giving, allowing you to allocate company-provided funds to up to three charities of your choice, and join Wonderful Neighbor to contribute to group service projects within our local communities.
The Wonderful Company logo

The Wonderful Company

Headquartered in Los Angeles, The Wonderful Company is a privately held $6 billion company dedicated to harvesting health around the world through its iconic consumer brands. The company’s 10,000 employees worldwide are committed to bringing consumers everywhere the freshest, most wholesome pistachios, citrus and pomegranates; bottling the finest water and wines; and creating colorful bouquets that are sure to touch the heart. This commitment is reflected in the company’s market share: Wonderful Pistachios® is America’s No. 1 tree nut and America’s fastest-growing snack; Wonderful® Halos® is the No. 1 mandarin orange in America; POM Wonderful® is the No. 1 100% pomegranate brand in America; FIJI® Water is America’s No. 1 premium imported bottled water brand; JUSTIN® Wine has the No. 1 Cabernet Sauvignon in California; and Teleflora® is the world’s leading floral delivery service. The Wonderful Company’s connection to consumers has health at its heart and giving back at its core. The company has a long-standing commitment to corporate social responsibility, including more than $1 billion invested in environmental sustainability; $65 million in charitable giving, education initiatives, and innovative health and wellness programs each year; and $143 million toward the construction of two charter school campuses in California’s Central Valley.To learn more about The Wonderful Company, its products and its core values, visit www.wonderful.com, or follow us on Facebook, Twitter, and Instagram. To view its Corporate Social Responsibility website, visit www.csr.wonderful.com.

Founded in 1979
Los Angeles, California, USA
5.5K employees (383 in marketing)

Traffic Signals

Monthly Visitors
65.5K
Traffic Source Mix
Search
45%
Direct
45.9%
Referral
7.1%
Social
1.3%
Paid
0.6%

Headcount Trend

Current headcount: ~5.5K

Marketing Team

Marketing Team Size
282 (5% of company)
Median Career Experience
11.5 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
4

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