Assistant Media Planner

Minneapolis, MN (On-site)

$50K/yr – $66K/yrEntry LevelFull time

Posted 7 weeks ago

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Job Summary

Own the entry-level floor of media planning support, handling campaign setup, pacing, vendor comms, and reporting while learning the media landscape and contributing ideas across platforms.

  • Assist with audience targeting, strategy development, and multi-platform plan creation (Meta, Google, YouTube, Twitter, Apple Search Ads).
  • Manage insertion orders, traffic instructions, asset specs, and pre/post-buy analyses to keep campaigns on track.
  • Monitor pacing and draft manager-reviewed reports to capture learnings and optimize impact.

Job Description

Responsibilities

  • This position is entry-level, with limitless opportunities for growth and learning.
  • Assist media planning team in identifying target audiences and developing media strategies/plans
  • Update media flowcharts/budgets
  • Track competitive media activity
  • Assist with vendor proposal evaluations/vendor communications
  • Work with internal buying teams to facilitate media buys/pre- and post-buy media analyses
  • Lead insertion order creation in Prisma
  • Lead traffic instruction creation and implementation with ad ops team
  • Monitor campaign pacing and come to managers with optimization recommendations
  • Draft reporting presentations with oversight from measurement team and managers
Publicis Groupe Holdings B.V logo

Publicis Groupe Holdings B.V

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom
11K employees (3,008 in marketing)

Traffic Signals

Monthly Visitors
526.1K
Traffic Source Mix
Search
33.4%
Direct
38.4%
Referral
11.8%
Social
15.8%
Paid
0.4%

Headcount Trend

Current headcount: ~10.8K

Marketing Team

Marketing Team Size
2,719 (25% of company)
Median Career Experience
13.5 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
215