Responsibilities

• Create, edit, and publish social media content posts, stories, reels, short-form video that is aligned with the WSB content calendar and marketing goals.
• Coordinate with departments and programs across the college to gather updates, film/photograph events, and capture authentic stories of faculty, staff, and student experiences for social media promotion.
• Use Sprout Social to schedule content, monitor engagement, provide basic reporting, and track analytics.
• Monitor social media trends and recommend creative ways to keep content fresh and relevant. Performs other job-related duties as assigned.

Requirements

• Seeking or completed a bachelor's degree from an accredited institution in communications, marketing, or related subject matter, or 1+ years of experience in social media.

Preferred

• Experience or interest in video editing, photography, and content creation experience with Canva, Adobe, CapCut, or similar creative tools is a plus.