Responsibilities

• Works with internal and external constituents to heighten Wake Forest University’s visibility and brand awareness with an emphasis on select teams within the athletic department, along with additional responsibilities as assigned.
• Public and media liaison for those select programs.
• Develops content for GoDeacs.com and is responsible for working hand in hand with all departments and sport programs support staff on social content strategy and overall planning.
• Essential Functions: Works with internal and external constituents to develop long-term planning and major PR initiatives for assigned Wake Forest athletic programs and ensures that the overall strategic PR program and accompanying messaging are fully integrated with all athletic department initiatives and activities.
• Works closely with all departments (i.e. Communications, Marketing, Video, Ticketing, Boosters, Operations) and team support staff to develop and execute internal and external fan messages for assigned programs.
• Manages and executes the day-to-day and game press operations for assigned sports.
• Oversee recruitment and management of game administration personnel.
• Public and media liaison for the head coach, student-athletes and assistant coaches of assigned sport.
• Promotes student-athletes to local and hometown media to further positive publicity opportunities.
• Advises student-athletes and coaches in dealing with media representatives.

Requirements

• Bachelor's degree with at least one year of directly related experience, or an equivalent combination of education and experience.
• Medium work: exerting up to 50 pounds of force occasionally. Limited amount of lifting (boxes, monitors, etc.) and assembling required.
• Full range of physical activities. Close visual acuity. Subject to inside and outside environmental conditions.
• Good working knowledge of the Athletic Communications/sports information profession.
• Knowledge of ACC and NCAA rules as they pertain to Athletic Communications/sports information.
• Strong interpersonal skills and the ability to work effectively with a wide range of constituencies in a diverse community.
• Must be proficient in social media platforms promoting the athletic department and its individual sports programs.
• Excellent communication skills, both verbal and written, including experience working with members of the media.
• Experience working with computer statistics software, such as Stat Crew and Automated Scorebook. Writing, editing, and proofreading skills with experience in preparing press releases.