Assistant Brand Manager

Cincinnati, OH (Hybrid)

$90K/yr – $100K/yrMid Level5+ years expFull time

Posted 1 day ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the end-to-end marketing plan and cross-functional execution, turning data into actionable insights and guiding both activation and optimization workstreams across brand, performance analysis, and financial planning.

  • Lead performance dashboards and decision-support analytics
  • Guide integrated brand activation across channels and partnerships
  • Support planning and budgeting processes with cross-functional teams

Job Description

Responsibilities

  • Marketing Planning & Execution
  • - Support integrated brand activation efforts (social, PR, influencer, TikTok Shop, sampling, retail, and/or paid media), in alignment to brand strategy and business objectives
  • - Review and guide agency-led concepts and executions, elevating work to ensure it is insight-led, on-brand, and platform-appropriate
  • - Partner cross-functionally with Trade Marketing, Consumer Engagement, Legal, and Media teams to ensure integrated, compliant, and effective execution
  • - Collaborate with other team members, providing prioritization, feedback, and context to elevate execution and impact
  • - Share key learnings, best practices, and insights with Business Division and other country partners to support alignment and capability building
  • Business Analysis
  • - Guide the development and ongoing evolution of performance dashboards and reporting tools to support decision-making
  • - Synthesize consumer, category, and competitive insights to identify opportunities, risks, and key performance drivers
  • - Lead insight-driven analyses and retrospectives to inform strategic planning, optimization, and prioritization

Requirements

  • Bachelor's degree required in Business Administration or a related field, MBA preferred
  • 5+ years of relevant CPG or marketing related experience; knowledge of and experience with beauty brands and /or categories preferred
  • Strong Microsoft Office Usage (PowerPoint, Excel, Word, Outlook), Canva a plus
  • Experience with Data Analytics tools such as Circana, You Scan, Scintilla, Numerator, & Retailer POS
  • Creative and proven ability to collaborate, while also working independent as appropriate.

Benefits

  • healthcare, 401(k) plus company match
  • 36 total days off (vacation + holidays + sick)
Kao EMEA & Americas logo

Kao EMEA & Americas

3.7 Glassdoor

This is the official account of Kao in Europe, Middle East and Africa (EMEA) and the Americas region with our main hubs in London (UK), Darmstadt (Germany), Amersfoort (the Netherlands) and Cincinnati (USA). We focus on our Beauty Care business with premium brands in three business sectors: Consumer Care, Salon and Molton Brown.Our Consumer Care business represents iconic skin and hair care brands that are recognized for their innovation and quality across the globe, including John Frieda, Guhl, Bioré, Bondi Sands, Curél and Jergens.Our Salon Business is committed to unleashing the creativity of stylists, salons and consumers around the globe. With our brands Goldwell, Oribe, KMS Hair, Kerasilk and Varis, stylists have everything in their hands to create beautiful show-stopping hair representative of the individuality of their clients.Our London-based luxury brand Molton Brown, offers fragrance, body and bath products found only in our exclusive Molton Brown stores, high-end department stores and travel retail, as well as five-star hotels around the world.All three business sectors are driven by the same values and beliefs: We strive to create a Kirei life for people, society and the planet through creation and innovation that enables more sustainable lifestyles. The Japanese word kirei, meaning “clean, well-ordered, and beautiful,” reflects our purpose.And because our people are our greatest asset, we foster an environment where everyone can grow, flourish and help us make life beautiful.Globally, Kao has strived to deliver value to the life of people everywhere in the world since the company's founding in 1887. As a Japan-based manufacturer of personal care and household products, cosmetics, and specialty chemicals, Kao creates high-value-added products and services that provide care and enrichment for the life of all people and the planet.

Tokyo, Tokyo, JPN
3.8K employees (517 in marketing)
68% recommend to a friend
96% CEO approval

Traffic Signals

Monthly Visitors
1.4M
Traffic Source Mix
Search
69.2%
Direct
23.2%
Referral
5.4%
Social
1.2%
Paid
0.9%

Headcount Trend

Current headcount: ~3.8K

Marketing Team

Marketing Team Size
411 (11% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Seed, 2 years ago

Recent News