Responsibilities

• Support the development of annual brand plans and long-term strategic initiatives.
• Analyze brand and category performance using syndicated data (e.g., IRI, Nielsen) to identify trends and opportunities.
• Monitor competitive landscape and consumer behavior to inform strategy.
• Lead monthly business reviews and performance tracking.
• Manage brand budgets including purchase orders, invoice tracking, and reconciliation.
• Collaborate with Finance to ensure accurate P&L management and forecasting.
• Track coupon programs, redemptions, and financial deliverables.
• Coordinate execution of marketing programs including digital, shopper, and promotional tactics.
• Support packaging updates, new item setup, and product lifecycle management.
• Partner with cross-functional teams to ensure timely delivery of marketing assets and product launches.

Requirements

• Bachelor’s degree required; MBA preferred.
• 3+ years of experience in brand marketing or related field is strongly preferred.
• Experience in branded CPG industry strongly preferred.
• Strong analytical and problem-solving skills.
• Proficiency in Microsoft Office Suite, especially Excel and PowerPoint.
• Experience with syndicated data tools (e.g., IRI, Nielsen).
• Excellent communication, organizational, and project management skills.
• Ability to work independently, manage multiple priorities, and meet deadlines.
• Collaborative mindset with a passion for learning and growth.

Preferred

• MBA preferred.
• Interest in health & wellness is a plus.

Benefits

• Nestlé offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits.