Area Social Media & Content Manager

Calistoga, CA (Hybrid)

$85K/yr – $100K/yrMid Level7+ years expFull time

Posted 3 months ago

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Job Summary

Drive luxury hospitality social in three Auberge Collection properties by leading on-brand content and multi-property storytelling.

  • Own social strategy and day-to-day execution across Stanly Ranch, Solage, and Mattei's Tavern.
  • Must-have: 5–7 years in social or marketing for luxury hospitality brands.
  • Standout: ability to shoot/edit photo and video and develop compelling collateral.

Job Description

Responsibilities

  • This role is responsible for bringing each property’s distinct identity to life through elevated, on-brand content and storytelling across social platforms.
  • Lead social media execution and support creative asset development across three Auberge Collection properties in California: Stanly Ranch, Solage, and The Inn at Mattei's Tavern, including Bear restaurant at Stanly Ranch.
  • In addition to social media management, this role will support broader creative needs, including marketing collateral and asset development, ensuring consistency and quality across all guest-facing touchpoints.

Requirements

  • 5-7 years managing social media, marketing or creative marketing experience.
  • Strong experience managing social media for luxury, lifestyle, or hospitality brands.
  • Exceptional visual eye and understanding of luxury aesthetic, with strong attention to detail.
  • Strong copywriting skills with the ability to adapt tone across brands.
  • Experience shooting and editing content (photo and video).
  • Experience developing marketing collateral, with focus on layout, typography, and visual composition within established brand guidelines.
  • Proficiency in Canva; familiarity with Adobe Creative Suite preferred.
  • Highly organized and able to manage multiple properties and priorities simultaneously.
  • Comfortable working independently while collaborating closely with a broader team.
  • Hybrid / remote role with expectation to travel to property quarterly for content shoots.
Auberge Collection logo

Auberge Collection

3.1 Glassdoor

Auberge Collection is a portfolio of extraordinary hotels, resorts, residences and private clubs. While each property is unique, all share a crafted approach to luxury and bring the soul of the locale to life through captivating design, exceptional cuisine, innovative wellbeing, and gracious yet unobtrusive service. With 30 one-of-a-kind hotels, resorts, and residences, Auberge invites guests to create unforgettable stories in some of the world’s most desirable destinations.For more information: auberge.comConnect with Auberge Collection on Instagram, TikTok, Facebook, and LinkedIn @Auberge and #AlwaysAuberge

Founded in 1998
Bethesda, Maryland, USA
1.1K employees (62 in marketing)
44% recommend to a friend
69% CEO approval

Traffic Signals

Monthly Visitors
325.3K
Monthly Google Ads Budget
$22.4K
Traffic Source Mix
Search
51.7%
Direct
32.5%
Referral
12.4%
Social
1.7%
Paid
1.6%

Headcount Trend

Current headcount: ~1.1K

Marketing Team

Marketing Team Size
35 (3% of company)
Marketing Roles Posted (Last 30 Days)
4

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