Analyst, Programmatic

Birmingham, MI (Hybrid)

$61K/yr – $84K/yrMid Level3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the execution and optimization of programmatic media campaigns while coordinating with analytics and asset ops to maintain accuracy and drive performance.

  • programmatic lifecycle ownership: trafficking assets, QA, budgets, and performance tracking across campaigns.
  • Collaborate with analytics to turn campaign data into client‑facing reports and practical optimizations.

Job Description

Responsibilities

  • Support on execution, management, and optimization of programmatic media campaigns for agency clients
  • Demonstrate diligence, attention to detail and adherence to programmatic best practices throughout the full programmatic campaign life-cycle
  • Handle daily campaign maintenance, including internal questions regarding performance tracking, spend, and status of various campaigns
  • Collaborate with the data analytics teams in the development of client-facing campaign performance reports
  • Manage the collection and organization of campaign-specific materials for the team, including, creative assets, budget documents, etc
  • Communicate detail to instruct teams on trafficking campaign assets & tags for running media
  • Run the campaign QA process to ensure accurate campaign settings, budgets, and brand safety protocols
  • Assist with monthly billing actualization for each campaign within Prisma
  • Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing

Requirements

  • 3-5 years of experience within programmatic or digital marketing
  • Understanding of traditional and interactive media planning elements
  • Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting
  • Strong analytics, organizational, and communication skills
  • Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel

Benefits

  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements
  • 'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
  • Business Resource Groups that support multiple affinities and alliances
  • We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance.
Starcom logo

Starcom

3.7 Glassdoor

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With almost 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellanova, McDonald's, Novartis, Samsung, Visa, WK Kellogg Company and more.

Founded in 1936
Chicago, Illinois, USA
6.1K employees (2,084 in marketing)
66% recommend to a friend
59% CEO approval

Traffic Signals

Monthly Visitors
20.1K
Traffic Source Mix
Search
43.1%
Direct
41.6%
Referral
9.1%
Social
4.6%
Paid
1.1%

Headcount Trend

Current headcount: ~6.1K

Marketing Team

Marketing Team Size
1,983 (33% of company)
Median Career Experience
10 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
34

Funding

Total Funding
$57.1M
Last Raise
$43.2M
Series A, 1 months ago

Funding History

  • Feb 2026
    Series A • $43.2M
  • Aug 2025
    Series A
  • May 2025
    Series A • $13.9M

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