Responsibilities

• ABM technology administration — day-to-day management and configuration of our ABM tech stack, with 6sense as the core platform, and maintain integrations across Salesforce, MAP, sales engagement tools, and digital channels
• Build and manage the orchestration model — configure and maintain the trigger logic, intent signal workflows, and coordinated actions across paid, owned, email, and sales outreach channels that drive 1:Many, 1:Few, and 1:1 program motions
• Maintain account segmentation and data quality — manage segment builds within 6sense and connected platforms based on established ICP criteria and tier classifications; monitor data hygiene and flag issues that could affect program performance
• Support the account journey framework — help maintain journey stage definitions, progression criteria, and trigger logic in close coordination with the senior ABM Architect and regional marketing leads; ensure accounts are moving through the funnel and the data tells the right story
• Contribute to governance and platform standards — apply and uphold naming conventions, campaign hygiene standards, and segmentation guardrails across all active programs and regions
• Support reporting and performance visibility — ensure tactic activity and account engagement data is properly tagged and flowing into reporting frameworks; help pull and organize performance data to support regional and leadership reviews
• Explore and apply AI-driven capabilities — actively learn and experiment with how AI and automation can improve signal processing, audience segmentation, and orchestration efficiency; bring ideas and test them with support from the senior ABM Architect
• Serve as a responsive partner to regional teams — support the ABM leads embedded in NA and International teams with platform requests, segment builds, and technical troubleshooting so they can focus on strategy and execution

Requirements

• Hands-on experience with 6sense or a comparable ABM platform — you've built segments, run campaigns, or worked with intent data and want to go much deeper
• Working knowledge of the revenue tech stack — familiarity with Salesforce, a MAP (Marketo or similar), and at least one sales engagement or digital advertising tool; you don’t need to be an expert in all of them yet
• Solid grasp of ABM concepts and full-funnel demand generation — you understand the difference between 1:Many, 1:Few, and 1:1 motions and have a view on how account journey stages should influence program design
• Comfort working with data and segmentation — you can build a segment, spot a data quality issue, and think logically about how accounts should be grouped and targeted
• Strong attention to detail and process discipline — you take governance and hygiene seriously because you understand that bad data and sloppy naming conventions break programs
• Collaborative and proactive communicator — you work well cross-functionally, ask good questions, and don’t wait to be told what to do when you spot something that needs fixing
• 1–3 years of professional experience in ABM, Marketing Operations, Revenue Operations, or a closely related MarTech role

Preferred

• A genuine curiosity about AI and automation — you follow what\'s happening in the space, have opinions about it, and want to be part of putting it to work in a real revenue environment
• A self-starter mentality with a growth mindset — you\'re energized by complexity, not intimidated by it, and you see every new tool or challenge as something to master

Benefits

• Aptean offers competitive pay and robust benefit plans along with the opportunity to grow your career in a fast-paced, flexible and casual environment, an outstanding opportunity for career development and growth.