Analyst - Marketing Analytics / Operations

New York City, NY (On-site)

$40/hr – $44/hrMid Level3+ years expFull time

Posted 4 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own Marketing analytics reporting and BI operations, tying data to marketing-driven demand; drive rollout of a unified measurement framework and a hybrid service/self-service analytics model for cross-functional teams.

  • Own reporting and BI scalability across org and exec audiences, elevating Marketing’s impact on institutional demand.
  • Build and roll out the measurement framework with cross-functional enablement and clear project documentation standards.
  • Promote a hybrid Service/Self-Service analytics model while maintaining data workflows, governance, and efficient data processing with automation where possible.

Job Description

Responsibilities

  • Support critical reporting workstreams for organization-level and executive-level reporting, particularly related to Marketing’s impact on institutional demand.
  • Help facilitate the rollout of our organization-wide measurement framework; including the enablement of teams to document and measure projects according to our standards.
  • Monitor and report on performance for various aspects of our work; using data visualization, decks, and other forms of communication.
  • Work with Analytics, IT, and Marketing stakeholders to help build, optimize, scale, and manage our Business Intelligence ecosystem.
  • Collaborate with internal stakeholders and agency/vendor partners, ensuring your expertise and our collective Marketing Analytics perspective shines through.
  • Champion a hybrid “Service/Self-Service” analytics model within M&C – educating peers as you build solutions to help them.
  • Manage workspaces, data refresh, dataflow creation, and the ongoing improvement of our data processing efficiency; including automation, where possible -Help to improve the taxonomy, process, and technical infrastructure that supports our data work across the organization.

Requirements

  • Three (3) or more years of experience working in a Marketing Analytics role.
  • A history of owning Analytics Operations processes, including project management, data governance, and process design.
  • Experience with Airtable and/or similar tools for work management and process development.
  • Experience with SQL and various downstream data applications (business intelligence, et al.). Experience with Microsoft PowerBI, Databricks, dbt, and/or Atlan.
  • The ability to understand the context of data and how it can inform business analysis.
  • Confidence in verbal and written communication, with the ability to synthesize sophisticated information and convey complex ideas in an accessible manner.
  • An intrapreneurial mindset, seeking out ways to continuously improve both what is produced and how work gets done.
  • Experience with web analytics and data governance required.
  • Bachelor’s degree or professional equivalent.

Preferred

Benefits

Royal Communications Consultants Inc logo

Royal Communications Consultants Inc

RCC is a full service IT firm which provides solutions for the development and support of IT infrastructure. We serve a broad range of clients, from large complex enterprises to small and mid-sized companies. RCC is committed to developing IT solutions which enable our clients to achieve their business goals. With over two decades of IT experience, RCC has the skill-set to support all of your IT needs.

Founded in 1992
New York, New York, USA
36 employees

Headcount Trend

Current headcount: ~36

Marketing Team

Marketing Roles Posted (Last 30 Days)
1