Alvalle Marketing Innovation Manager (Food Ventures)

Albuquerque, NM (On-site)

Salary Not AvailableSenior Level4+ years expFull time

Posted 3 months ago

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Job Summary

Drive end‑to‑end Alvalle innovation from ideation through multi‑market rollout, anchored in brand strategy and consumer insight.

  • Must-have: 4–7 years in Innovation/ NPD within FMCG with concept testing experience.
  • Standout: Cross‑functional leadership across R&D, Strategy, and Markets for multi‑market pilots.

Job Description

Responsibilities

  • Build and maintain a multi‑year innovation roadmap aligned with the Alvalle brand strategy, category opportunities, consumer needs, and Food Ventures’ long‑term vision.
  • Identify growth spaces through consumer insights, category trends, occasion mapping, and competitive intelligence .
  • Prioritize innovation platforms based on opportunity size, strategic fit, technical feasibility, and market readiness.
  • Lead discovery workstreams to uncover unmet consumer needs through design thinking, qualitative research, concept co‑creation and empathy‑driven methods.
  • Translate insights into compelling innovation territories, concepts, value propositions , and preliminary product definitions.
  • Partner with the Brand Manager to ensure innovation aligns with brand guardrails, equity and meaning.
  • Oversee development of product concepts, prototypes, and early product iterations in partnership with R&D and technical teams.
  • Define product briefs including sensory direction, nutritional guardrails, claims opportunities, and regulatory considerations.
  • Coordinate consumer testing cycles (concept test, product test, positioning validation) to refine the proposition.
  • Build robust business cases , integrating desirability (consumer), feasibility (manufacturing / coman, supply chain) and viability (financial modelling).

Requirements

  • 4–7 years of experience in:
  • - Innovation / NPD,
  • - Brand Management (with innovation focus),
  • - R&D marketing interface roles,
  • - Consumer insight–led innovation roles.
  • - FMCG experience required; food & beverage strongly preferred.
  • - Demonstrated experience in concept testing, product development or innovation stage‑gate environments.
  • - Bachelor’s degree required; Master’s preferred in Business, Marketing, Food Science, Design Thinking or similar fields.
  • - Fluency in English required; additional languages are a plus.

Preferred

  • Additional languages are a plus.
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PepsiCo

3.9 Glassdoor

PepsiCo is a playground for curious people. We invite thinkers, doers, and changemakers to champion innovation, take calculated risks, and challenge the status quo. From executives to team members on the front lines, we’re excited about the future. We take chances. Together, we dare to make the world a better place. Our associates are the magic ingredient. Each of them plays an integral role in helping create deep connections between people and our products. Think about your last group celebration: Chances are, one of our iconic brands was by your side. At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day. A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet. Join us. Dare for Better.

Founded in 1980
Purchase, New York, US
141K employees (12,526 in marketing)
75% recommend to a friend
84% CEO approval

Traffic Signals

Monthly Visitors
2.3M
Traffic Source Mix
Search
29.8%
Direct
46.5%
Referral
21.1%
Social
1.1%
Paid
1.5%

Headcount Trend

Current headcount: ~153.6K

Marketing Team

Marketing Team Size
10,817 (7% of company)
Median Career Experience
16 years
Median Tenure
10.1 years
Marketing Roles Posted (Last 30 Days)
9

Funding

Total Funding
$4B
Last Raise
$4B
Post IPO Equity, 7 months ago

Funding History

  • Sep 2025
    Post IPO Equity • $4B
  • Jun 2024
    Grant • $18K

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