AI Search, SEO and SEM Manager - Contract

San Jose, CA (On-site)

$119K/yr – $172K/yrSenior Level5+ years expFull time

Posted 3 days ago

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Job Summary

Own and drive Altera’s end-to-end SEO and AI search strategy across organic and paid channels, coordinating with content, web, product marketing, and engineering to boost AI visibility, citations, and conversions.

Define and track AI-focused metrics and performance
Lead cross-functional collaboration for strategy, experimentation, and optimization

Job Description

Responsibilities

Develop Altera’s strategy across answer engine optimization, generative engine optimization, and AI Overview optimization.
Optimize content for visibility and citation across platforms such as Google AI Overviews, ChatGPT, Gemini, Claude, and Perplexity.
Strengthen Altera’s entity authority, structured data, and technical foundations for AI search.
Define and track emerging metrics, including AI citations, generative share of voice, referral traffic, and assisted conversions.
Monitor changes in AI search platforms and adapt strategy as the landscape evolves.
Own the end-to-end SEO strategy for altera.com and related digital properties.
Lead technical SEO initiatives, including crawlability, indexation, schema, Core Web Vitals, canonicalization, internal linking, and site architecture.
Conduct keyword, competitive, and content-gap research to identify high-value growth opportunities.
Partner with content and web teams to optimize existing pages and develop new content that ranks, engages, and converts.
Incorporate SEO requirements into website redesigns, content migrations, and product launches.

Requirements

5+ years of experience in SEO, SEM, digital marketing, or search strategy, ideally in B2B technology, SaaS, semiconductor, or a high-growth organization.
Proven success driving measurable organic and paid search growth.
Hands-on experience managing paid search campaigns, budgets, bidding strategies, and performance optimization.
Experience with AI search optimization, including AEO, GEO, or AIO.
Strong technical SEO knowledge, including schema, crawl analysis, Core Web Vitals, canonicalization, and indexation.
Proficiency with tools such as Google Ads, Microsoft Advertising, Google Search Console, Google Analytics, Semrush, Ahrefs, and Screaming Frog.
Strong analytical, project-management, and communication skills.
Ability to work effectively across marketing, content, web, engineering, analytics, and executive teams.
Experience in semiconductor, enterprise technology, engineering, or technical B2B markets is preferred.

Altera

Altera: Accelerating InnovatorsAltera provides leadership programmable solutions that are easy-to-use and deploy in applications from cloud to edge, offering limitless AI possibilities. Our end-to-end broad portfolio of products including FPGAs, CPLDs, Intellectual Property, development tools, System on Modules, SmartNICs and IPUs provide the flexibility to accelerate innovation. Altera is helping to shape the future through pioneering innovation that unlocks extraordinary possibilities for everyone on the planet.

Founded in 1983

San Jose, California, USA

1.8K employees (103 in marketing)

www.altera.com