Responsibilities

• Own client strategy for visibility and citation across AI answer engines, including Google AI Overviews, ChatGPT, Perplexity, Gemini, Copilot, and Claude.
• Partner with content teams on AI-aware content, structuring pages for extraction and citation using question-based headings, direct answers, expert quotes, and original data.
• Build topical authority and strengthen E-E-A-T through content clusters and entity optimization, keeping each client's brand entity data consistent across the open web.
• Monitor the fast-moving AI search landscape and turn changes into updated recommendations for clients and internal teams.
• Execute technical SEO across client sites, including site architecture, crawlability, indexation, page speed, Core Web Vitals, and mobile.
• Manage how AI crawlers access client content, including robots.txt, and implement and maintain llms.txt and llms-full.txt files.
• Audit and diagnose crawling, rendering, and indexing issues, including JavaScript rendering, canonicalization, and redirects, and turn findings into prioritized fixes.
• Implement schema markup tailored to each client, including Organization, Article, FAQPage, HowTo, and Speakable types, so answer engines can parse and attribute content accurately.
• Run link acquisition and digital PR to earn backlinks and brand mentions, both linked and unlinked, from authoritative publications, and manage backlink health.

Requirements

• 5 or more years in SEO or technical search, including hands-on AI search optimization (AEO, GEO, or LLMO). Because the field is new, a year or more of focused AEO/GEO work is enough when the SEO foundation is strong.
• Strong understanding of how large language models and retrieval-augmented systems discover, summarize, and cite information, and how that differs from traditional ranking.
• Command of technical SEO fundamentals, including site architecture, crawlability and indexation, canonicalization, JavaScript rendering, and robots.txt.
• Proven command of schema markup, entity optimization, and llms.txt.
• Hands-on off-page SEO experience, including link acquisition, digital PR, and brand mention monitoring.
• Proficiency with Google Search Console, GA4, Screaming Frog, Semrush, or Ahrefs, plus at least one AI visibility tool such as Profound, Peec.ai, or Ahrefs Brand Radar.
• Ability to turn data into clear client reporting that connects search and AI visibility to leads, conversions, or pipeline.
• Strong communication, with the ability to drive alignment across teams without direct authority and present in client-facing settings.
• Bachelor's degree in a related field, or equivalent professional experience.

Nice to Have

• Hands-on comfort implementing changes in HTML, CSS, and JavaScript within WordPress, Webflow, or HubSpot CMS, enough to scope and oversee larger development work without building every site personally.
• Agency experience across a portfolio of B2B clients.
• Readiness to grow into team leadership, with experience mentoring junior search staff a plus.
• Familiarity with responsive design, web performance, and WCAG accessibility standards.
• Comfort managing multiple client projects in an ambiguous, fast-changing field.