Drive end-to-end GTM and 0→1 product growth for new launches, aligning product, marketing, and growth to accelerate acquisition, activation, and retention.

• Own end-to-end go-to-market strategy for new product launches.
• Drive 0→1 product growth, from early positioning to scaling acquisition.
• Design and execute growth experiments across onboarding, activation, and retention.
• Define ICP, positioning, and messaging based on user insights and market signals.
• Lead Product Hunt launches and other community-driven growth initiatives.
• Build and optimize conversion funnels (landing pages, onboarding flows, pricing).
• Conduct user interviews and translate insights into product and growth strategies.
• Create product-facing content, including demos, use cases, and launch assets.
• Collaborate closely with product and engineering to iterate quickly on features and UX.
• Manage external partners (agencies, creators, or growth channels) as needed.