Own end-to-end performance marketing orchestration for home-services clients, driving leads and booked jobs through AI-enabled campaigns, website and asset production, organic/SEO, paid collaboration, automation, and measurement.

Responsibilities

• Own account outcomes. The qualified leads and booked jobs for your accounts are yours, and so is the channel mix. Digital leads, but nothing is ruled out – digital PR, direct mail, print, OTT, ABM, whatever books the job, all AI-enabled
• Build and ship websites and marketing collateral end-to-end with AI. Plan, write, design, develop, and process revisions using Claude, Claude Design, Claude Cowork, Vercel, and the rest of our stack. Pull in our fractional software engineer for the rare edge cases. Days, not months. WordPress is the past.
• Drive organic, content, and SEO performance. Run and optimize content, SEO, and email plays. Coordinate with our SEO/GEO lead where deeper channel expertise is needed.
• Partner with the paid team on paid performance. Make the case for budget on your accounts, lead the landing pages and collateral the paid team needs, and help shape strategy and messaging.
• Automate the repetitive. If a task happens twice, build the automation. Deploy AI agents, n8n workflows, lovable apps, and internal tools instead of using virtual assistants for repeat operational work.
• Aim every build at marketing results. You are a marketer who is strong in development, not a developer who builds what they are told. Every site, asset, and automation ties back to leads and booked jobs.
• Equip the SCSM with what they need. Our Senior Client Success Manager owns the client relationship. Your job is to hand them clean reports, results, and context so they can keep clients informed. Yours is to keep delivering results.

Requirements

• 3+ years in performance marketing, lead generation, or growth marketing, ideally at a digital agency
• Demonstrated experience shipping production work with AI tools such as Claude, Claude Design, Vercel, n8n, or AI agents.
• Balance of marketing judgment and technical orchestration skill, with a slight technical lean. You ship 90 to 95 percent of a build on your own and pull in the engineer for the rest.
• Lead-generation marketing experience in service-based industries.
• A portfolio with real shipped work – websites, landing pages, automations, or agent systems.
• Authorization to work in the United States.

Preferred

• Direct experience marketing for home services businesses (contractors, restoration, HVAC, plumbing, roofing, etc.)
• Track record of replacing legacy WordPress or multi-person agency workflows with AI-native builds.
• Comfort with modern deployment stacks (Vercel, Netlify, or similar).
• Working knowledge of analytics and lead tracking platforms (GA4, WhatConverts, CallRail, or similar).

Benefits

• Medical, dental, and vision coverage.
• 401(k) retirement plan.
• Paid time off and company holidays.
• Fully remote work with equipment provided.
• Access to the AI tooling stack you need to do the job, including Claude.