Responsibilities

• Turning content traffic — from the Founder's podcasts, our documentary film, webinars, and social — into app downloads, product purchases, and long-term customers
• The in-app experience: onboarding, personalised coaching content, product recommendations, and subscription retention — all shaped by each user's individual data and health journey
• AI-driven customer intelligence: tracking signals across every touchpoint, understanding what people care about, and delivering the right message at the right moment
• Lifecycle and revenue expansion: moving single-product buyers into our full ecosystem — app, GEM wearable, infoceuticals, and beyond — based on their real progress and needs
• The documentary launch strategy and any major content events
• A qualified practitioner lead pipeline feeding the sales team

Requirements

• Proven track record of consumer growth (acquisition, conversion, retention) with measurable results
• Daily use of AI to build, automate, and analyze
• Experience turning podcast audiences, video viewers, or event traffic into customers
• Experience making app experiences feel personal
• Deep curiosity about health, energy, bioenergetics, or longevity
• Highly organized and able to manage multiple campaigns, channels, priorities

Preferred

• Familiarity with AI tooling: agents, automations, language models, behavioural analytics, and content generation pipelines

Benefits

• Direct collaboration with the Founder on strategy, content, and growth
• The chance to build the consumer growth engine for a company redefining what healthcare can be — backed by real science, real technology, and real results