AI Content Strategist at Improvado | USA

Improvado

AI Content Strategist

USA (Remote)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

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Job Summary

Drive SEO, content systems, and data-driven content initiatives for Improvado’s marketing platform.

Own SEO strategy and content experiments to grow organic pipeline.
Must-have: Strong SEO fundamentals with proven ability to ship AI-assisted tooling or automations.
Standout: End-to-end tooling development and multi-modal content experience.

Job Description

Responsibilities

SEO Strategy & Execution — Own keyword research, content clustering, on-page optimization, and search intent mapping. Work with engineering on technical SEO. Monitor rankings and organic performance in GSC and third-party tools (Ahrefs, Semrush, or equivalent)
Content Systems (Tech) — Build and maintain multi-modal AI content pipelines using tools by Anthropic, OpenAI, Google, and more. Vibe-code internal utilities, scrapers, CMS automations, and workflow tools using Claude Code, Cursor, or equivalent
Content Systems (Human) — Optimize and maintain human processes: interview frameworks, editorial handoffs, SME extraction methods, feedback loops
Content Production — Create, edit, and ship content across formats, working with AI drafts, human editing passes, and structured review cycles
Source Development — Conduct customer interviews for case studies, coordinate with partners on co-branded content and webinars, extract insights from internal SMEs
Analytics & Attribution — Work in GA4, GSC, and internal MTA attribution dashboards to measure content performance. Trace content touchpoints to pipeline and revenue. Build lightweight dashboards or scripts when existing reporting gaps slow iteration
Sales Enablement — Produce, maintain, and update demand generation and sales assets. Battlecards, one-pagers, objection handlers. Velocity over polish

Requirements

Exceptional command of English (native or C1/C2 proficiency)
Has produced clean B2B prose with measurable pipeline impact
Strong SEO fundamentals: keyword research, content clustering, search intent, on-page optimization, and GSC proficiency
Has built functional tools or automations through AI-assisted coding (Claude Code, Cursor, Windsurf, etc.) — not just prompts, but shipped, working things
Comfortable reading, debugging, and lightly editing code (HTML, CSS, Python, JS) even without a traditional engineering background
Can navigate Webflow CMS and build or extend CMS-connected automations
Demonstrates learning velocity over credential depth
Proficient in GA4, Google Search Console, and content analytics tooling
Can design and run content experiments, then articulate results in business terms (pipeline influenced, conversion lift, SQL contribution)
Strong interviewer — can lead a customer call, extract the story, and turn it into usable content

Preferred

Working experience with multi-modal AI: text-to-image, text-to-video, image-to-video, text-to-speech (e.g., Midjourney, Runway, ElevenLabs, Kling, Flux)
Has a blog, newsletter, LinkedIn presence, or public writing where they explore ideas around AI, technology, philosophy, or the future of cognition and information — this is a genuine green flag, not a box to check
Curious about AI not just as a tool but as a subject: reads about AI trends, has thought about questions of machine consciousness, agency, and what it means for how we work and create

Benefits

Remote-first environment
20 working days of PTO per year
US holidays and additional days off
Extremely fun & open startup environment
Professional development reimbursement

Improvado

4.3 Glassdoor

Improvado automates marketing reporting, enables informed budget decisions, and increases the ROI of marketing efforts. We help marketing teams streamline inefficient spreadsheet analytics and achieve deep insights into revenue generation. Improvado connects data across 500+ marketing and sales platforms to build a holistic picture of marketing performance. As an end-to-end analytics platform, Improvado handles everything, from data extraction and normalization to visualizing data in insightful dashboards.With Improvado, it’s easy to track the performance of your cross-channel efforts, calculate complex metrics such as CLV or CAC, attribute revenue to touchpoints, and recreate customer journeys.Want to learn more? Schedule a demo at www.improvado.io.

Founded in 2015

San Diego, California, USA

105 employees (10 in marketing)

www.improvado.io

84% recommend to a friend

100% CEO approval